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The Aroma of Persuasion
Our sense of smell is so powerful that it can quickly trigger associations with memories and emotions. Our olfactory system is a primitive sense that is wired directly to the center of our brain. By four to six weeks of age, infants can tell the difference between their own mother's scent and that of a stranger. Almost everyone has experienced situations in which a smell evoked a nostalgic memory. Think of the smell

them in an organized fashion as a buy-sell outlet offers yet another electronic dimension for those with personal computers. For information, contact the International Collectors Network, 2265 Westwood Blvd., No. 801, Los Angeles, Calif. 90064; telephone (213) 204-0646.

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarel

Improving the Resale Value of the Fixer-Upper Home
Never underestimate a fixer-upper home. This can be a money-generating endeavor. Just give it some good loving and caring and a few finishing touches.Many people are considering buying fixer-upper homes as a sort of an investment. This is because they can be a good source of profit.The fixer-upper homes may not be the mansion that paparazzis feast over. However, the fixer-upper homes can still have a good market out there, especially

Personally, I prefer the one-to-one, head-to-head transaction of collector to dealer. Not only is there a give and take but also an exchange of ideas and information and a certain camaraderie that can add to the pleasure of collecting. However, there's no denying that numismatics is heading headlong into the Electronics Age.

Two recent developments add to the already existing systems. Perhaps the most significant is Teletrade, which utilizes the telephone to expedite transactions.

Bernard Rome, founder of the firm, says: "We are not a dealer or an investment firm. We are simply an exchange for bringing together buyers and sellers. In this respect, Teletrade is a numismatic equivalent to the New York Stock Exchange."

Participants use the system by calling a toll-free number and giving the computer a special code. Callers then will be given the lowest asking price and the highest bid price for coins they inquire about. Only coins graded by the American Numismatic Assn. Certification Service will be traded on Teletrade. Participants will pay $20 monthly for Teletrade's services. For information, contact Teletrade at 375 Park Ave., New York, N.Y. 10022 or telephone (800) 223-5554.

Another recently announced service is the International Collectors Network, which utilizes a computerized bulletin board for buying and selling everything from coins to baseball cards, post cards, old books, autographs and other collectibles. Computer bulletin boards are not new, but utilizing them in an organized fashion as a buy-sell outlet offers yet another electronic dimension for those with personal computers. For information, contact the International Collectors Network, 2265 Westwood Blvd., No. 801, Los Angeles, Calif. 90064; telephone (213) 204-0646.

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarely

Online E-Commerce; Who Can You Trust on the Internet
Much of the online interaction on Blogs, Bulletin Boards and virtual neighbor networking groups is done with at least some anonymity and in watching these communications one has to wonder if anyone is truly who they say. In the case with all the Internet transactions, business dealings and communications these days who can you really trust? We are told we need to be careful with Identity Theft when doing business online or with online e-commerce,

isting systems. Perhaps the most significant is Teletrade, which utilizes the telephone to expedite transactions.

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarel

Wholesaler Contacts - A Must for any Business, Now Made Exceptionally Easy to Find
Can I deal with wholesalers;If you have a proof of trading, which can be as little as a letterhead or your business card, you as an individual or group are entitled to deal with a wholesaler. Even if you don't have that, most wholesalers realise the fact that everybody has to start somewhere. Remember that wholesalers need the business just as much as you need the products, so it is doubtful that you will be turned away if you have a real i

use the system by calling a toll-free number and giving the computer a special code. Callers then will be given the lowest asking price and the highest bid price for coins they inquire about. Only coins graded by the American Numismatic Assn. Certification Service will be traded on Teletrade. Participants will pay $20 monthly for Teletrade's services. For information, contact Teletrade at 375 Park Ave., New York, N.Y. 10022 or telephone (800) 223-5554.

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarel

How to Get Great Linking Without Spending a Thing
You have your new web site, and now, you have to get people to it. This means you have to get your link out to the world and on other sites. Yes, you can link trade, and while this should be part of your strategy, it's not the best you can do. What you need to do is get great linking without spending a thing with the venerable one-way link.What's a one-way link? It's someone pointing a link at you without you having to point one back.

Teletrade at 375 Park Ave., New York, N.Y. 10022 or telephone (800) 223-5554.

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarel

The Power of News!
Have you even been to CNN's website? Odds are you have, and have read quite a bit of news. The reason people read the news is because news reporters and anything news related really are almost always highley credited. If you see something on the news, odds are it's not any old half baked scheme, or false bit of information. This is why news coverage is the best!To get started, you need to create and send out press releases. Now here is the

Question: Could you please advise me of the value of U.S. 1865 3-cent and 1868 2-cent coins? I rarely have seen these coins. Why is it they appear unpopular with collectors?-S.S.G.

Answer: Your 3-cent piece, undoubtedly nickel rather than the rare silver of the same date (but different design), is one of more than 11.3 million issued. Your 2-cent piece is one of more than 2.8 million. Both are worth $3 each and up. But the point is that they're in plentiful supply and, as you indicate, unpopular with collectors. Well, I'm not sure of their unpopularity, exactly, especially with type collectors. But it's true that certain denominations will appeal to more collectors than others. Right now, silver dollars and gold are big. Next year it could be commemoratives, and, who knows, maybe after that the 3-cent and 2-cent denominations will have their day. Some of it has to do with collector tastes. Some of it is due to promotional manipulation.

1987 Coin News:

A souvenir card commemorating the American Numismatic Assn.'s midwinter convention in Salt Lake City, Wednesday through March 2, is being issued by the Bureau of Engraving and Printing. The card depicts the reverse of a Series 1901, $10 U.S. note (pictured). The central design features an allegorical vignette of "Progress" in the form of a woman. Souvenir cards cost $4 by mail. Order item No. 920 by check or money order made payable to "BEP." Send to Bureau of Engraving and Printing, Mail Order Sales, Room 602-11A, 14th and C streets, S.W., Washington, D.C. 20228.

Veteran Los Angeles and Orange County coin dealer Joel

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Sometimes what you do in the last few minutes of your store being open speaks volumes about how you feel about your customers. Go the extra mile in the last few minutes and win customers for life.

Strategic planning is a necessary element for business success. What is the cost to your business by not having a strategic plan?

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Write You - Numismatics and the Electronics Age - 1986

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