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Write You - Closing Time
Coloured For Success - Subliminal Messages of Colour time they could go home.How many of us consider the effect colour has on our prospective customers’ etc?Do you know what subliminal messages you are sending out with each colour you use?The effect of colour is immediate and if used wrongly can destroy the image you are trying to project.To project a sense of a solid, stable, trustworthy and powerful company use Royal Blue, think how governmen Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It sai So, Your Made A Mistake While visiting my son in Chicago, I went to a Cingular wireless store in his neighborhood to get some help with his phone. The store I walked into was closing in 5 minutes. I was welcomed into the store like a long lost friend. I explained what I needed (which took a lot of ingenuity and patience) The customer service representative was amazing. He figured out how to fix the problem. This was NOT a quick fix at all. He needed to remove a sim card from his telephone and put it my son’s phone and then switch it back again. This took a few switches to get it right. All the time he was smiling and chatting. It was now 15 minutes after closing and I was feeling guilty. After all I hadn’t bought my phone from this store, nor was it likely that I would in the future. When I said “Thanks, but I can see I am keeping you from closing up and going home.” He let me know that closing time was when everyone in the store had their issues resolved. WOW!!! And he meant it! We stayed there for at least 30 minutes past closing time. And I wasn’t the only customer still there. His manager was setting up an account for another customer. Again, he was smiling and perfectly happy to be helping his customer. So what impact did that have on me and how I viewed Cingular? Simply put it made me want to buy from this store specifically, but it had a more global impact. It made me glad that I was a Cingular customer (not something that I always feel.)Of course, mistakes are important. Two facts put those you make in perspective. One, everyone who plays the game makes mistakes. Two, that you make mistakes is not nearly as important as what you do about them.That’s hard to remember when you are wallowing in the bed of regret, second-guessing and even being eaten alive by fear that usually follows on the heels of a mista Two days ago I had a very different experience. I went into a store that was part of a chain. It was 6:57 and the store closed at 7:00.There were four other customers in line. I was greeted with “We are closed now! You have to leave!” “WHAT???” I thought. I still have 3 minutes time left. The manager explained that when they were through “dealing” with the customers that were already in que that it would put them PAST their closing time. So even though the store was “technically” still open, the existing customers would make it so an additional customer would throw them past the time they could go home. Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It said Brand Presentation - Go Out of Your Way to Have Fun ch it back again. This took a few switches to get it right. All the time he was smiling and chatting. It was now 15 minutes after closing and I was feeling guilty. After all I hadn’t bought my phone from this store, nor was it likely that I would in the future. When I said “Thanks, but I can see I am keeping you from closing up and going home.” He let me know that closing time was when everyone in the store had their issues resolved. WOW!!! And he meant it! We stayed there for at least 30 minutes past closing time. And I wasn’t the only customer still there. His manager was setting up an account for another customer. Again, he was smiling and perfectly happy to be helping his customer. So what impact did that have on me and how I viewed Cingular? Simply put it made me want to buy from this store specifically, but it had a more global impact. It made me glad that I was a Cingular customer (not something that I always feel.)Have you ever noticed the brightest colors, and the funniest scenes are the most memorable?A little old granny with her red hat and red vinyl purse looking at a teensy weensy piece of meat on a big round bun saying, “Where’s the beef?” comes to mind when I think of funny commercials. Everybody for years walked around commenting “Where’s the beef?” It became the instant putdown on ev Two days ago I had a very different experience. I went into a store that was part of a chain. It was 6:57 and the store closed at 7:00.There were four other customers in line. I was greeted with “We are closed now! You have to leave!” “WHAT???” I thought. I still have 3 minutes time left. The manager explained that when they were through “dealing” with the customers that were already in que that it would put them PAST their closing time. So even though the store was “technically” still open, the existing customers would make it so an additional customer would throw them past the time they could go home. Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It sai How to Terminate an Employee and Live to Tell the Tale osing time. And I wasn’t the only customer still there. His manager was setting up an account for another customer. Again, he was smiling and perfectly happy to be helping his customer. So what impact did that have on me and how I viewed Cingular? Simply put it made me want to buy from this store specifically, but it had a more global impact. It made me glad that I was a Cingular customer (not something that I always feel.)1. Employee Backdrop in AustraliaThe whole arena of Industrial Relations and the interaction between employer and employee is conducted within the complex framework of various statutes, state and federal, regulations and rulings and common law. Unlike ‘tort’ law (a civil wrong such as negligence) the practice of Industrial Relations has many interlocking precepts and requirements th Two days ago I had a very different experience. I went into a store that was part of a chain. It was 6:57 and the store closed at 7:00.There were four other customers in line. I was greeted with “We are closed now! You have to leave!” “WHAT???” I thought. I still have 3 minutes time left. The manager explained that when they were through “dealing” with the customers that were already in que that it would put them PAST their closing time. So even though the store was “technically” still open, the existing customers would make it so an additional customer would throw them past the time they could go home. Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It sai Finding Cheap, but Effective, Yellow Page Advertising part of a chain. It was 6:57 and the store closed at 7:00.There were four other customers in line. I was greeted with “We are closed now! You have to leave!” “WHAT???” I thought. I still have 3 minutes time left. The manager explained that when they were through “dealing” with the customers that were already in que that it would put them PAST their closing time. So even though the store was “technically” still open, the existing customers would make it so an additional customer would throw them past the time they could go home.If you are a typical Yellow Page advertiser, this headline is what you want to hear. Either from me, your YP rep, or the publisher. Why? Because you are paying too much already, or at least you think you are. I should know. I was a YP consultant for a Bell publishing company for 25 years and always heard how expensive we were. Whether it was for a $10 listing or a $1500 full page, it didn Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It sai Life After An MBA Program time they could go home.Life after an MBA program is an exciting time. You will see opportunities open up for your future. In the past, you may have been rejected by employers for lack of experience. Now you are embraced as top candidates for many positions. There are different paths you can take after graduating with an MBA.You can attain a new position in your present company. Many workers go back to sch Was this a reasonable rule? Perhaps, it would be considered reasonable if you were an employee-centric business. I am not sure however you can grow a business being employee-centric in THIS manner. As a customer I would be more understanding if you said to me; “I am so sorry, my kid is sick and I have to get home to take care of him.” Then I have the choice of being generous and saying “no problem.” But telling me to leave was simply enforcing a rule for rules sake. It said to me that as your customer I have no value. Believe me I left there with the intention of NEVER coming back! Walking into a business a few minutes before closing time will give you great insight into how much you are valued as a customer and a human being. But of course you know I am going to challenge you to look at the messages you give your customers. How do you act when your customers come in at the last minute? If you want to keep them coming back and telling their friends and family about you, you need to welcome your customers whenever they arrive at your business.
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