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Write You - Customers Who Rave About You and Your Service
In school we learn a variety of math formulas. We learn how to convert temperatures from Fahrenheit to Celsius; we learn how to calculate the area of a triangle and much more. The beauty of these formulas is the certainty they provide. We know that if we know the formula and have the correct inputs, we can compute the correct answer. Presumably, as adults we are using these formulas to solve a problem and move us towards something we desire.People ask me about unleashing their potential – how to do it, what steps to take and more. Because of this recurring and important question I have worked to distill part of the answer into a formula. This formula will help us because if we can identify the inputs and use the formula correctly, we can impro
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax m
“Revealed…The 3 Laws of Selling…And How You Can Exploit Them To Have Your Customers Pleading With You To Take Their Money”If you follow these 3 simple rules in all your marketing and advertising you’ll sell more of your products and services.Customers like to buy and not be sold to.People buy for emotional reasons and not rational reasons.But once they decide to buy, they instantly justify their buying decision with logical reasons.Think about it. Nobody likes somebody giving them a hard sell. We like to decide to buy for ourselves. But that buying decision is always ruled by our emotions. That’s why your copy needs saturating with the right emotions for your target market. Such as these:Greed – Who doesn’t want mo
1. People want you to show an interest in their lives.
You not only know about their business, you know about their families, the hobbies they enjoy, and their life experiences. You know when they have had a win or a wow in their business, the birth of a new child, or a milestone celebration around the corner.
2. People want you to be quick!
People want their products and services yesterday, not tomorrow or 3 - 4 days down the road. In today’s fast paced world, if you take more than 24 hours to respond to a request from a client, there is a very likely chance that he/she will find someone else to take your place. These are no longer the days of the Pony Express. These are the days of overnight service by Fed Ex, Palm Pilots that call personal messaging systems, high speed internet connections, and fax machines galore. Be quick and be energetic, or you will fall behind in a flash.
3. People want you to be very available.
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax ma
The Ohio State Agency that oversees the collection and reporting of State income taxes deducted from payroll checks is:Department of Taxation P.O. Box 2476 Columbus, OH 43266-0076 (614) 433-7887 (888) 405-4039 www.state.oh.us/taxOhio requires that you use Ohio form "IT-4, Employee's Withholding Exemption Certificate" instead of a Federal W-4 Form for Ohio State Income Tax Withholding.Not all states allow salary reductions made under Section 125 cafeteria plans or 401(k) to be treated in the same manner as the IRS code allows. In Ohio cafeteria plans are not taxable for income tax calculation; not taxable for unemployment insurance purposes. 401(k) plan deferrals are not taxable for income taxes; taxable for unemployment
You not only know about their business, you know about their families, the hobbies they enjoy, and their life experiences. You know when they have had a win or a wow in their business, the birth of a new child, or a milestone celebration around the corner.
2. People want you to be quick!
People want their products and services yesterday, not tomorrow or 3 - 4 days down the road. In today’s fast paced world, if you take more than 24 hours to respond to a request from a client, there is a very likely chance that he/she will find someone else to take your place. These are no longer the days of the Pony Express. These are the days of overnight service by Fed Ex, Palm Pilots that call personal messaging systems, high speed internet connections, and fax machines galore. Be quick and be energetic, or you will fall behind in a flash.
3. People want you to be very available.
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax m
Career Counselors“Understand that career counselors and recruiters offer two different services”Career counselors / coaches offer one on one session’s. They help answer the clients many questions of “How to make a successful career transition.” When you have been networking, answering ads, meeting with support groups but are not getting results than you might think about seeing a career counselor / coach. They can help you identify why or what pieces you are missing to get lasting results. Typically recruiters look for the degree and the list of your skills in order to get you in front of the decision maker for an interview. However recruiters often don’t have the skills to help clients transition into new or different career
People want their products and services yesterday, not tomorrow or 3 - 4 days down the road. In today’s fast paced world, if you take more than 24 hours to respond to a request from a client, there is a very likely chance that he/she will find someone else to take your place. These are no longer the days of the Pony Express. These are the days of overnight service by Fed Ex, Palm Pilots that call personal messaging systems, high speed internet connections, and fax machines galore. Be quick and be energetic, or you will fall behind in a flash.
3. People want you to be very available.
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax m
If you’re putting together a display for an upcoming convention or trade show, consider these three rules: keep it simple, keep it colorful, and keep it dramatic.Conventions and trade shows generally take place in huge rooms, and small, overly busy displays can get dwarfed by the surroundings and by other displays. Your display needs to be sized proportionally to fit well with the other displays, and whatever lettering and photos or other art work incorporated into the display need to be seen and read or understood from across the room. Be sure to add plenty of color; broad areas of solid color are best as background for your informational material. Ideally the display should reflect the color scheme your company has chosen for its logo and other co
3. People want you to be very available.
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax m
Millions of Americans are small business owners, while millions more have second income streams from home-based businesses. Still others work remotely, or telecommute, at least part-time. Over the past decade, I've had the opportunity to do all three. Although attitudes have changed in the past ten years, I find that there continues to be some stigma attached to working in a professional career from home. The credibility of those of us who don't commute is sometimes questioned by those who do. That's why it's important to use voice mail and other tools to put the most professional face on our home-based businesses. During my tenure as the editor-in-chief of two consumer magazines, I worked out of my home office in northern California. Although
People are tired of automated message machines or the words “Press 1 for Bob Smith, press 2 for customer service, press 3 if you speak Spanish…press 4 if you want to hire another company!” There is very little excuse for not being available. Provide your customers with your business phone, mobile phone, fax machine, e-mail address, and your physical mailing address. If you live alone, work out of your home and don’t want to share your home office address, then get a P.O. Box. Your customers want to know that they can reach you when there is a problem or a concern with their product or service.
4. People want a friendly voice and a warm smile.
The first rule of customer service when you meet any person or when you answer the phone is to grin from ear to ear. If you are not smiling, this will come across over the phone and will definitely be seen and noticed in public, so get busy being happy when you are out and about and when you are engaging in a phone conversation. If you have a virtual company, put a fun photograph or a 5 x 7 card on your desk that says “Smile…Today is a great day.”
5. People would rather you under promise and over deliver.
Customers never forget a mistake or your delaying their product or service. If you promise something on Friday, and you deliver it the next Tuesday, they will tell the world about you…in reverse referral. They will tell the whole city that you were late, and there won’t be one thing you can do to reverse the negative publicity around your delay. Do not make promise
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