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    How to Create a Business-Marketable Idea
    As you begin your entrepreneurial journey, many questions and concerns will arise: How do I find financing? How do I write a business plan? To whom will I pitch my plan? However, no matter how much information and advice you can, and probably will, obtain about those questions, all of your questions and all of the available information and advice are based on the assumption that you have already created an idea, product, or concept.What if you have not yet created an idea, product, or concept? Does this mean that you can never advance or achieve your entrepreneurial goals? Of course not! Although creating an idea, product, or concept can be one of the most difficult obstacles to overcome, it is not impossible and can be achieved rather painlessly.The main problem with idea creation is that ideas are subjective. What one person considers a great idea, another may consider a terrible idea. Another problem with idea creation is that if the idea is forced, it will not be completely thought out, and therefore has the potential to become a “bad” idea.Let me clarify something, you do not have to have an idea, product, or concept to become or continue to be an entrepreneur. Partnering with others is a large component of being an entrepreneur. Just know that unless you have a lot of money to invest or have specialized education or experience, your options will be limited. Due to this fact, many new entrepreneurs have to possess new, innovative, and creative ideas to make up for their lack of funds.Some people are lucky enough to be born with creative ability. These people can create ideas and concepts with little or no difficulty. Knowing people who have this gift will benefit your situation. If you happen to know people with this ability, you should create a business relationship with them. They may be able to help you through any creative mental blocks that may occur now or in the future.Back to the main point; how do you create an idea? First, you have to know what you are
    aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristic

    How You and Your Business Can Benefit from an Answering Service
    A large number of individuals dream of owning their own business. A number of those individuals are able to make that dream come true. If you are one of those individuals, there may come a point in time when you have too much business. Too much business often means a large amount of money. Instead of complaining about too much business, there are many business owners who take action. This action often involves outside assistance, such as an answering service.An answering service is designed to provide your customers with a real voice instead of an automated answering machine, when you are unavailable to answer their calls. Answering services operate all around the world. Their goals are the same, but there are many individuals and companies who operate in different ways. Despite the different ways of operation, it is possible that your business can benefit from an answering service.The first step in determining whether or not your business can benefit from an answering service is to determine whether or not your business needs to use one. This can be done by examining the type of business you run, the type of clients that you have, and the number of clients who communicate with you on a daily basis. These are just a few of the many factors that should be examined.When it comes to the type of business you have, you should determine when people will need your service. A retail store may not necessarily need an answering service. This is because most customers are aware that retail stores have set hours. However, if you operate a law firm, plumbing business, or another business along the same lines, you may need to use an answering service. Customers who need your services at a specific time want to be able to talk to a real person. An answering service could help to keep those customers from turning to a competing business.The type of clients you have is similar to the type of business that you have. As previously mentioned, lawyers
    • What are the obstacles that hamper successful decision-making?
    • What are the downsides of group decision-making?
    • How does our management style affect the process of decision-making?
    • And why is rational thinking overrated?


    The following article discusses tools for the management of decision-making processes under changing conditions.

    Decision-Making with Style

    Try to recall an important decision which you were a part of in the past 6 months. Think of the most significant choice you had to make in your organization. How was this decision taken? Did the senior manger make the call after consulting with several assistants? Was it a majority rule? Was it a consensus decision? Were objective facts and information the driving force behind it, or intuitions and feelings? How long did it take to make the final decision?
    Some of us tend to make our major decisions on our own, while others prefer to do it after hearing the opinions and exploring the options with others. We also differ in the time we take to make a decision, and in our need to base it on factual analysis or on intuition. In other words, each of us has a characteristic personal decision-making style.
    The managerial decision-making style may be mapped using three axes:

    • Decision-making speed: on the one end you have the impulsive decision-makers, who do no stop to consider the results of their choices, while on the other extreme you'll find those who postpone and avoid making any decision in fear of taking responsibility for it.
    • Collection of information: to what extent does the manager base their decisions on an analysis of data as opposed to intuition and an internal compass.
    • Sharing: the extent and manner by which managers involve and include others in the collection of information and in the making of the decision itself.


    Usually, when we think of the first axis - decision-making speed - the common view about postponing a decision is negative ("How long must we wait for his decision?"). Indeed, some situations call for an early resolution before things get out of hand and a greater problem is faced. However, on other situations a hasty decision may very costly. In other cases things may be resolved by themselves (one may say that it is better "to decide not to decide" then).

    The second and third axes (collection of information and sharing) provide a framework for describing five typical managerial decision makers:

    • The Lone Wolf: this manager never consults with anyone and decides on everything by himself.
    • The Surveyor: this type of manager does not hold a discussion before the decision, but rather samples the views of people involved (in a kind of referendum), and decides according to the majority view.
    • The Authoritarian: this manager consults and listens to others to draw ideas and directions, but makes the final decision by himself.
    • Semi-Democratic: this manager holds a discussion and strives for a collective decision, yet keeps the right of veto on certain decisions.
    • Harmonic: this manager consults and reaches a common agreement, usually through a consensus (e.g. where others have the right of veto as well).


    Flexible decision-making - according to the situation
    In order to improve the quality of decision-making, we should begin by recognizing our typical decision-making style and that of our co-workers. In addition, as managers, we must understand that different situations call for different decision-making strategies and techniques. Therefore, we have to acquire new mechanisms for making decisions, so that we may choose the way we tackle a situation according to its characteristics.
    There are three central questions we need to ask ourselves whenever we are about to make a managerial decision:
    • Is it vital to make a decision, and if so - how urgent is it?
    • What information is required in order to make a calculated choice, and when is it necessary to go ahead even with partial information?
    • Who need to be a part of the decision-making process, and to what extent?


    Let us demonstrate the use of the above questions through several examples:
    Example A: The organization has grown and needs to be moved to a new office building. The Operations Manager is required to choose the location for the new building. His decision will probably have a direct influence on all departments, and it is desirable to make them a part of the process. This will often contribute to the quality of the decision (providing a more holistic view of the implications of the decision), and will also lower levels of resistance once the decision is made (as everyone had a chance to express their concerns and suggestions and where involved early in the process).
    The decision does not seem to be an urgent one, as well. In such a scenario the Operations Manager may prepare initial information on available choices, costs, and considerations. Later - others may be made part of the decision buy presenting three or four acceptable options, to be decided by the majority. The Surveyor style is most appropriate.

    Example B: One of your employees was caught stealing company equipment. Your decision will not directly affect other employees (they might learn from the way you handle the case). The best tactics in this case would be a thorough investigation of the facts, and if in fact the employee has committed the theft, it should be handled without delay and in an authoritarian manner - discharging the employee. It is advisable to consult with the HR department and the legal department, to make sure the dismissal adheres to all legal procedures.

    Example C: You come across a significant business opportunity for your organization, but a quick response and action is needed in order to grab it. It is obvious that others will be influenced by the decision, and must therefore be a part of it. In order not to lose time you may call an urgent interdisciplinary meeting, collecting vital information from all participants before making a common and more balanced decision, taking into consideration the various risks and benefits. A group decision will also allow other the chance to agree and support the new business direction.


    The Age of Rationality and its dangers

    If we seek to improve the way we make decisions, understanding the situation and adopting the appropriate decision-making style is hardly enough. The crossroads in which we choose the directions to our future carry with them quite a few traps and obstacles that may fail us. Following is a discussion of some well-known pitfalls of decision-making processes, along with relevant tools and measures to face those dangers.
    The modern age has seen the rise of rational thinking to a position of supremacy. This has gone so far as to lead to the illusion that human can and should try to be perfect decision-makers. The unequivocal belief in the rationality of man is based on the modern view of man, on western philosophy and on the rise and achievements of science in the past two centuries. However, there is still a lot of evidence of the limits of human rationality. We know of the limited ability to collect and process decision-related information, the subjective interpretation of facts, and the effects of personality and culture on decisions.
    Consider, for instance, a meeting in which the participants have to make a certain decision. In most cases, they would voice arguments supporting different views, using logical explanations to support their point of view. The underlying meaning of making a decision in such a setting is that one explanation is logically correct while other arguments are logically false. This process fails to face the truth of limited information that participants have. It completely ignores the emotions and egos affecting the course of discussion.
    One of the tools that are used in organizations to broaden the scope of thinking and decision-making is Edward De Bono's method of Six Thinking Hats. We used it in numerous organizational settings and training sessions as a tool for an effective and thorough discussion of complex issues. It helps map different aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristics

    Pros and Cons of Becoming A Nurse
    The truth is that if you are considering a career in the nursing field, this should be a decision based on conscious consideration of a variety of factors. First, you should know that nursing is not for everyone. You must be prepared to work hard. Nursing is both physically and emotionally challenging and draining. Actually, with the exception of a few areas, nurses provide care to those in need, almost around the clock 24 hours 7 days a week. Dividing their schedules into shifts of 8 or 12 hours, nurses work long hours standing, including nights, weekends and holidays.Nursing is a profession focused on assisting the people in need of special type of treatments. The main goal of a successful nursing service is for the patient to attain and maintain an optimum level of health, while increasing his or her ability to function as independently as possible. In many cultures, nursing is considered to be something between a hard profession and a meaningful cause. Focusing on promoting life and improving the quality of living for million of people around the globe, nursing has evolved from the special care and treatment nuns and military services offered, to a high-quality personalized service in a variety of institutions. Nurses can be considered as the contemporary community support agents since they are an essential part of every society, conducting health education, counseling and performing practices that aim to relieve patients from pain and suffering. In short, since nursing involves altruistic behavior, is a profession that requires the interesting nursing candidate to dedicate time, personal effort and most of all, determination in caring for people's well-being.In almost all countries, nursing practice is defined and governed by law, while for a interested individual to enter the profession, he or she has to successfully complete the necessary education which is regulated by national, state, or territorial boards of nursing. But, apart from the academic background one has to build, those interested in d
    his decision?"). Indeed, some situations call for an early resolution before things get out of hand and a greater problem is faced. However, on other situations a hasty decision may very costly. In other cases things may be resolved by themselves (one may say that it is better "to decide not to decide" then).

    The second and third axes (collection of information and sharing) provide a framework for describing five typical managerial decision makers:
    • The Lone Wolf: this manager never consults with anyone and decides on everything by himself.
    • The Surveyor: this type of manager does not hold a discussion before the decision, but rather samples the views of people involved (in a kind of referendum), and decides according to the majority view.
    • The Authoritarian: this manager consults and listens to others to draw ideas and directions, but makes the final decision by himself.
    • Semi-Democratic: this manager holds a discussion and strives for a collective decision, yet keeps the right of veto on certain decisions.
    • Harmonic: this manager consults and reaches a common agreement, usually through a consensus (e.g. where others have the right of veto as well).


    Flexible decision-making - according to the situation
    In order to improve the quality of decision-making, we should begin by recognizing our typical decision-making style and that of our co-workers. In addition, as managers, we must understand that different situations call for different decision-making strategies and techniques. Therefore, we have to acquire new mechanisms for making decisions, so that we may choose the way we tackle a situation according to its characteristics.
    There are three central questions we need to ask ourselves whenever we are about to make a managerial decision:
    • Is it vital to make a decision, and if so - how urgent is it?
    • What information is required in order to make a calculated choice, and when is it necessary to go ahead even with partial information?
    • Who need to be a part of the decision-making process, and to what extent?


    Let us demonstrate the use of the above questions through several examples:
    Example A: The organization has grown and needs to be moved to a new office building. The Operations Manager is required to choose the location for the new building. His decision will probably have a direct influence on all departments, and it is desirable to make them a part of the process. This will often contribute to the quality of the decision (providing a more holistic view of the implications of the decision), and will also lower levels of resistance once the decision is made (as everyone had a chance to express their concerns and suggestions and where involved early in the process).
    The decision does not seem to be an urgent one, as well. In such a scenario the Operations Manager may prepare initial information on available choices, costs, and considerations. Later - others may be made part of the decision buy presenting three or four acceptable options, to be decided by the majority. The Surveyor style is most appropriate.

    Example B: One of your employees was caught stealing company equipment. Your decision will not directly affect other employees (they might learn from the way you handle the case). The best tactics in this case would be a thorough investigation of the facts, and if in fact the employee has committed the theft, it should be handled without delay and in an authoritarian manner - discharging the employee. It is advisable to consult with the HR department and the legal department, to make sure the dismissal adheres to all legal procedures.

    Example C: You come across a significant business opportunity for your organization, but a quick response and action is needed in order to grab it. It is obvious that others will be influenced by the decision, and must therefore be a part of it. In order not to lose time you may call an urgent interdisciplinary meeting, collecting vital information from all participants before making a common and more balanced decision, taking into consideration the various risks and benefits. A group decision will also allow other the chance to agree and support the new business direction.


    The Age of Rationality and its dangers

    If we seek to improve the way we make decisions, understanding the situation and adopting the appropriate decision-making style is hardly enough. The crossroads in which we choose the directions to our future carry with them quite a few traps and obstacles that may fail us. Following is a discussion of some well-known pitfalls of decision-making processes, along with relevant tools and measures to face those dangers.
    The modern age has seen the rise of rational thinking to a position of supremacy. This has gone so far as to lead to the illusion that human can and should try to be perfect decision-makers. The unequivocal belief in the rationality of man is based on the modern view of man, on western philosophy and on the rise and achievements of science in the past two centuries. However, there is still a lot of evidence of the limits of human rationality. We know of the limited ability to collect and process decision-related information, the subjective interpretation of facts, and the effects of personality and culture on decisions.
    Consider, for instance, a meeting in which the participants have to make a certain decision. In most cases, they would voice arguments supporting different views, using logical explanations to support their point of view. The underlying meaning of making a decision in such a setting is that one explanation is logically correct while other arguments are logically false. This process fails to face the truth of limited information that participants have. It completely ignores the emotions and egos affecting the course of discussion.
    One of the tools that are used in organizations to broaden the scope of thinking and decision-making is Edward De Bono's method of Six Thinking Hats. We used it in numerous organizational settings and training sessions as a tool for an effective and thorough discussion of complex issues. It helps map different aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristic

    The Business of Better Communication
    Are you in a world of talk or a world of hurt or frustration? Either you’re in the business of better communication or you’re not in business at all, y’all. For example, what do you feel is the missing key to unlock a closed or locked door of communication? And, how could you improve your communication skills today that will pay dividends in your career tomorrow? Actually, those were the very questions I recently asked to workshop audience members made up of business executives and leaders.THE GREEN LIGHT OF GOOD TALK AT THE CROSSROADS OF THE CHANGING BUSINESS WORLDGot time to talk? You are plenty wise to get to know the communicator type of the people with whom you’re talking. That way, you don’t have to accommodate their style but you can when it will create win-win partnerships. How can you give the green light to good talk?1. Focus like a hawk. Be more focused on what others are saying, than what you are going to jump in and say next.2. Seek to be a better communicator and ye shall find. Set a goal to improve your communication skills a little each day, and within a year you will make smooth communication moves that net friendships.3. Match the talk tempo. Communicating with a talk partner is like jogging or dancing together; taking turns talking or making points and matching the pitch and pace of talking gives the green light to good talk. Match the talk tempo.4. Don’t stare off into outer space. Try to keep your eyeballs touching, and smile or nod your head in agreement when you do.5. Enjoy feeling stupid. Leaders who aren’t “know it alls” listen really well because they are always in a learning mode.6. Save the best for first. Instead of “saving the best for last,” do as much of what’s important to your work passions first.7. Be on “your time.” Take time to think issues through, including four minutes of self-study or personal meditation each day.8. Listen with “three ears.” Deep listening changes the listener and the speaker. You can’t listen
    rmation?
  • Who need to be a part of the decision-making process, and to what extent?

  • Let us demonstrate the use of the above questions through several examples:
    Example A: The organization has grown and needs to be moved to a new office building. The Operations Manager is required to choose the location for the new building. His decision will probably have a direct influence on all departments, and it is desirable to make them a part of the process. This will often contribute to the quality of the decision (providing a more holistic view of the implications of the decision), and will also lower levels of resistance once the decision is made (as everyone had a chance to express their concerns and suggestions and where involved early in the process).
    The decision does not seem to be an urgent one, as well. In such a scenario the Operations Manager may prepare initial information on available choices, costs, and considerations. Later - others may be made part of the decision buy presenting three or four acceptable options, to be decided by the majority. The Surveyor style is most appropriate.

    Example B: One of your employees was caught stealing company equipment. Your decision will not directly affect other employees (they might learn from the way you handle the case). The best tactics in this case would be a thorough investigation of the facts, and if in fact the employee has committed the theft, it should be handled without delay and in an authoritarian manner - discharging the employee. It is advisable to consult with the HR department and the legal department, to make sure the dismissal adheres to all legal procedures.

    Example C: You come across a significant business opportunity for your organization, but a quick response and action is needed in order to grab it. It is obvious that others will be influenced by the decision, and must therefore be a part of it. In order not to lose time you may call an urgent interdisciplinary meeting, collecting vital information from all participants before making a common and more balanced decision, taking into consideration the various risks and benefits. A group decision will also allow other the chance to agree and support the new business direction.


    The Age of Rationality and its dangers

    If we seek to improve the way we make decisions, understanding the situation and adopting the appropriate decision-making style is hardly enough. The crossroads in which we choose the directions to our future carry with them quite a few traps and obstacles that may fail us. Following is a discussion of some well-known pitfalls of decision-making processes, along with relevant tools and measures to face those dangers.
    The modern age has seen the rise of rational thinking to a position of supremacy. This has gone so far as to lead to the illusion that human can and should try to be perfect decision-makers. The unequivocal belief in the rationality of man is based on the modern view of man, on western philosophy and on the rise and achievements of science in the past two centuries. However, there is still a lot of evidence of the limits of human rationality. We know of the limited ability to collect and process decision-related information, the subjective interpretation of facts, and the effects of personality and culture on decisions.
    Consider, for instance, a meeting in which the participants have to make a certain decision. In most cases, they would voice arguments supporting different views, using logical explanations to support their point of view. The underlying meaning of making a decision in such a setting is that one explanation is logically correct while other arguments are logically false. This process fails to face the truth of limited information that participants have. It completely ignores the emotions and egos affecting the course of discussion.
    One of the tools that are used in organizations to broaden the scope of thinking and decision-making is Edward De Bono's method of Six Thinking Hats. We used it in numerous organizational settings and training sessions as a tool for an effective and thorough discussion of complex issues. It helps map different aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristic

    Do More than Expected to Get Ahead
    One of the best things you can do to increase your career advancement opportunities where you work is to do more than expected.It's often not enough to just do a fine job and expect promotions now and then based on longevity. So find opportunities to show you can handle more responsibility or different duties than those in your job description.Here's one example from my own personal experience. I had a great job as the executive assistant to the general manager. But I often didn't have enough to do to keep me busy. I hate being bored, and I enjoy writing. So I began writing articles and submitting them for the employee newsletter, even though none were solicited.The editor liked what I wrote, and every article I submitted was accepted and published. Readers even began looking forward to my articles.One day the editor left for a position with another company. Having already demonstrated my writing talent, I was asked to apply for the job. I had to go through the standard hiring process and compete with other applicants, but because I had volunteered to write articles, the hiring manager had first-hand knowledge of my capabilities and I was hired. Not only was this a promotion, it was a move into a position that I found much more challenging and rewarding.So look around and take advantage of opportunities to do more than expected. You'll enjoy more job satisfaction, help others, and -- just maybe -- get rewarded for your efforts!You may reprint/republish this article if you include my name and a link to this website.
    balanced decision, taking into consideration the various risks and benefits. A group decision will also allow other the chance to agree and support the new business direction.


    The Age of Rationality and its dangers

    If we seek to improve the way we make decisions, understanding the situation and adopting the appropriate decision-making style is hardly enough. The crossroads in which we choose the directions to our future carry with them quite a few traps and obstacles that may fail us. Following is a discussion of some well-known pitfalls of decision-making processes, along with relevant tools and measures to face those dangers.
    The modern age has seen the rise of rational thinking to a position of supremacy. This has gone so far as to lead to the illusion that human can and should try to be perfect decision-makers. The unequivocal belief in the rationality of man is based on the modern view of man, on western philosophy and on the rise and achievements of science in the past two centuries. However, there is still a lot of evidence of the limits of human rationality. We know of the limited ability to collect and process decision-related information, the subjective interpretation of facts, and the effects of personality and culture on decisions.
    Consider, for instance, a meeting in which the participants have to make a certain decision. In most cases, they would voice arguments supporting different views, using logical explanations to support their point of view. The underlying meaning of making a decision in such a setting is that one explanation is logically correct while other arguments are logically false. This process fails to face the truth of limited information that participants have. It completely ignores the emotions and egos affecting the course of discussion.
    One of the tools that are used in organizations to broaden the scope of thinking and decision-making is Edward De Bono's method of Six Thinking Hats. We used it in numerous organizational settings and training sessions as a tool for an effective and thorough discussion of complex issues. It helps map different aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristic

    Art Logo Design
    Art logo designs are the most amusing kind of logos. They are colorful and have amazing designs pertaining to their industry. This fact cannot be denied that logo designs are a part of the company. So much that they become the recognition of your company. Every industry has certain special attributes which they tend to highlight in their advertising materials. For instance, health club logo designs display dumbbells whereas a fashion logo would display dresses or accessories related to fashion.Similarly, art logo designs have attributes related to arts and crafts. You are likely to find paint brushes or easels incorporated in art logo designs.Some attributes of art logo designs are given below:Colors: You will find art logo designs very much intense and colorful in nature. The reason is because arts and crafts are deeply related to colors. The whole job of an artist is to play with colors. Art logo designs show this relation with colors. There are not any special colors which relate to arts field in a specific way however most of the art logos have blue, yellow and red colors.Fonts: The fonts cannot be formal among so many colors. Therefore, art logo designs do not have decent or formal fonts; instead you will find artistic and inventive fonts in these logos. Again, it relates to the industry.The overall look: The over all look of art logo designs can be defined as an artistic and a creative look. Incorporating colors and amusing fonts makes the logo look more fascinating. Sometimes, you will find art logo designs a bit dull compared to the normal art logo designs. But those are then referring to the deeper side of life which can only be understood by an artist.
    aspects of the subject towards making a decision.
    The principle of this method is to direct the thinking and the debate of all group members to six different thinking directions. Thus, the entire group moves forward in the same direction, instead of clashing and arguing on the correct way to address the issue altogether. For instance, early in the discussion participants should put on their "Red Hat" - encouraging people to express feelings, hunches and intuitions - without the need for logical explanations. This minimizes hidden influence of negative or positive feelings later in the discussion. Wearing the "White Hat" (focusing on facts, information and missing data) soon afterwards prevents the dangers of ignoring crucial facts and ensures that a decision can be made based on available information. The use of other thinking hats may provide an answer to other typical decision-making errors - such as wearing the Black Hat to investigate potential problems when the entire group is enthusiastic about moving forward with a certain decision.


    Overcoming group pressure
    Another well-known hazard characteristic of group decision-making is the Groupthink effect, discussed by Janis & Mann (1977). The Abilene Paradox also describes how group decisions can actually be opposite to the views of its members. This phenomena was observed by Jerry B. Harvey and it denotes a process that leads a group to make an irrational decision, mostly because each member tries to adjust his/her opinion to what they consider to be the view of other group members.
    Numerous studies have shown that this type of failure has lead to crucial decisions - such as the US misinterpretation of the Japanese maneuvers before the attack on Pearl Harbor, the invasion to the Cuban Bay of Pigs, the Challenger and Columbia space shuttle disasters and lately - the American invasion of Iraq.
    Janis lists a number of symptoms that help identify when groupthink occurs - the illusion of unanimity, self censorship, avoidance of criticism, pressure on non-conformists, etc. He then points to the typical characteristics of decisions made under these conditions - insufficient examination of alternatives, partial understanding of the purposes of the decision, ignoring of significant risks involved, lack of vital information and no contingency plans.
    We offer two tools for a structured discussion in order to reduce the dangers of groupthink. The first tool is called "Devil's Advocate" and is used to force the participants to examine the arguments against a decision that is about to be made. Before or at the outset of the debate one of the group members is given the role of questioning the underlying assumptions and major arguments of the team. When someone is trusted with this official role, there are greater chances that they will not fear to express their criticism, opening the way for others to raise doubts and disagreements.
    Another tool for overcoming the risks of groupthink is based on the Delphi Technique for situational analysis and decision-making. The views of each group member are written separately and collected in advance (and in sensitive decision - anonymously). The results are then collected and discussed in the group. Due to this seemingly technical procedure participants don't know the opinions of others when they have to make their own recommendation, and a wider range of views is usually produced.
    We used this technique for an expert committee that discussed and rated product innovation ideas. The meeting is opened with a general discussion on the criteria that should be considered when rating the ideas. Participants then personally rate dozens of innovation ideas (produced beforehand) on a scale of 1-5. An average rating for each idea is calculated from these individual judgments and the highest ranking ideas are discussed. In such a way, a certain idea may be highly rated by most members, yet one participant might have noticed a major flaw in the idea, and his reservation is revealed through the low rating given to the idea.

    The trap of commitment (to preceding decisions)

    The last aspect of decision-making we turn our attention to has to do with emotion and ego. Whenever we make a personal decision, or are involved in a group decision, we become emotionally and psychologically committed to the choice we made. As time progresses and we invest more resources in the execution of our chosen path, our individual and organizational tendency to support that direction grows. Even if we are faced with signs that indicate that the original decision was wrong, we usually find it hard to admit the mistake, conquer our ego and pride, and change it. This kind of situation may lead to a magic trap, driving people and organizations on a path of deterioration and escalation of a single mistake, leading to more and more wrong choices (see Drummond, 1994).

    An interesting way to expose managers to this type of danger, so that they may learn to avoid it, is by letting them experience it. This may be accomplished, for instance, through a decision-making simulation and analysis through board games. Such exercises require participating managers to make personal, small team and entire group decisions in a variety of game situations. Most partakers fall into the trap of sticking to an initial game plan, and find it hard to exert strategic or tactical flexibility. Following this demonstration through play, is an observation and discussion of the emotional and inter-personal causes of this escalation. Finally, work related examples of similar decision patterns should be discussed and tools are offered for breaking those patterns.

    Improving the quality of personal and organizational decision
    In this final section, we suggest ways to cope with the dangers listed above. The suggested measures may be implemented by the management of the organization, and especially the Human Resource Department:

    1. Raising the awareness of managers and employees to their decision-making styles through the use of personal test or surveys, observations, management consulting or workshops.
    2. A systematic placement of different types of decision-makers in key positions and in task forces.
    3. Encouraging the use of decision-making tools such as Delphi, consensual decision-making, Devil's Advocate and the Six Thinking Hats.
    4. The analysis of cases of good and bad decisions in the organization itself - aiming towards learning rather then blaming.



    Personally, each one of us may learn to improve our decision by observing the ways other people make decisions, asking feedback on the way we make decisions, and intentionally trying out decision-making styles which are different from our typical style. All of this should eventually contribute for improving the way we make decisions and the quality of the decisions we make. In the long term - this is what every organization and person must do in order to advance in today's challenging world.

    References

    • Harvey, Jerry B. (1988). The Abilene Paradox and Other Meditations on Management. Lexington, Mass: Lexington Books.
    • Janis, I. & Mann, L. (1977). Decision Making: A Psychological Analysis of Conflict, Choice and Commitment. New York: The Free Press.
    • Drummond, H. (1994), "Escalation in Organizational Decision Making: A Case of Recruiting an Incompetent Employee", Journal of Behavioral Decision Making, 7, 43-55.

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