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Write You - Weight Lifting 101
Three Methods of Executive Search riend does which means you will take up less space.The PR job market is always changing. Depending the forces of supply and demand, one type of search method may be better than another.Here is an overview of three methods used to recruit PR executives.Retainer searchExclusive to one search firm.Extensive research, interview and recruiting process to identify potential candidates.Search person will travel wherever necessary to personally meet with the candidate. Travel costs are passed on to the client.Three or four candidates are presented to the client. Presentation includes a credentials and background report for each candidate, along with samples of work, letters of recommendation and complete reference-check covering numerous past employers, colleagues, editors and others.Search person acts as intermediary throughout the process to ensure that search runs smoothly.Conditional employment guarantee generally begins at one year and extends sometimes two years and beyond - depending on hiree level and prior agreements.Fee: usually equal to 30-35% of the hiree's first annual compensation. That includes bonuses, perks (such as cars, club memberships, etc.) and anything else that is considered part of the hiree's first year of compensation.Search person's out-of-pocket costs such as telephone, administrative costs, hotels, airfare, meals, etc. that are in connection with the search are billed to the client in addition the standard fee for the search.Payment of fee: generally paid in thirds. First one-third payment is due at signing of search agreement; next is due thirty days later and final payment due thirty days after that.Contingency searchFee is paid contingent upon a hire being made.Non-exclusive.Original research is minimal. Heavy reliance on top-of-mind or database candidates who are either out of work or are still employed.Depending on level of individual being sought and time constraints, original recruiting is done (contacting employed individuals who may or may not have expressed prior interest in seeking another job).Whenever possible, potential candidates are interviewed in person.Candidates are not interviewed in person when the client wants to meet the candidate immediately based on the strength of the candidate's resume, or, if the candidate resides in another state or is otherwise unavailable. Client is made aware of situation and candidate agrees or has given prior consent to meet the client without meeting the search person first.Presentation to the client usually involves the e-mailing of a resume with a few comments regarding the qualifications of the candidate in relation to the job.Most times there are no restrictions on the number of resumes sent by search person.If client is interested, based on resume, candidate is then scheduled for an interview.No biographical report is filed. Usually no references are checked at this time. Sometimes work samples are sent along.Most of the time references are checked by either the search person or the client.Hiree retention guarantee is generally t That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I a Look Out For Content WHY WEIGHT LIFTING?Content: One of several factors contributing to relevance to a search is the content of a web site. If you search the web for say toys, then it goes without saying that websites at the top of the search results will be all about toys, more toys and have many details about toys.Times have changed: Websites built a few years ago had less competition for search rankings. There are now more competing websites being added every day on any subject. Many web sites still present just a home page mentioning the product or service once, with contact details. The pages may be well laid out with attractive graphics. But their owners need to understand why they are not high in search results. It is now almost impossible for a website with just a home page and a few inside pages to be found high in search results.What is relevant content? If Website A displays its products, details of their uses, descriptions, related information and articles about them, and Website B just displays its products, obviously Website A has more relevant content than Website B. Website A will be more highly ranked than Website B. If there are a million listings for that product, then it's unlikely that Website B will be found in the first few pages.How to get relevant content: Fill your home page with many words about the products, mentioning the products as often as possible. e.g. If the products are toys, then say: "toys are... toys do... big toys... little toys... new toys... toys have... toys to suit..." etc. Persuade your visitors that you know everything there is to know about your products. Have as many inside pages as possible mentioning the products and linking back to the home page. Web pages for: descriptions of the products, expanded product details, comparisons with other products, uses for the products, maintenance of the products, frequently asked questions (FAQ) about the products, histories of the products, new products, newsletters, with archives of previous issues, top ten sales, special promotions, articles about the products, testimonials mentioning the products, links to other relevant websites about the products. Get help from others: Your customers can provide all the content for 'Frequently Asked Questions' pages and 'Testimonials' or 'Feedback' pages. If you can't spend time writing articles, or can't write articles, there are many article publishing websites happy to provide these to you. It all increases the content of your website.Be relevant: The more relevant content you can get, the higher your web site will rank. But if you don't rank high because you don't have relevant content, then all the money you have spent making the website look beautiful could be wasted if not enough people see it. What's the one thing that you can do to lose weight, re-shape your body, improve muscle tone, become stronger, fight off osteoporosis, lower blood pressure, etc.? Weight Lifting! Or as it's also called, Strength Training! For the rest of this book I will refer to the art of weight lifting as strength training. One of the reasons a lot of people don't lift weights is because they are intimidated by the word weight lifting. It amazes me to see how many people avoid lifting weights for one reason or another. Let me make sure you are clear of one very important fact. LIFTING WEIGHTS IS ONE OF THE BEST, IF NOT THE BEST THING YOU CAN DO FOR YOUR OVERALL HEALTH!!! Let's jump right in and start off by covering exactly "what" strength training is. It's actually very simple. Strength training or weight lifting is the lifting of heavy weights and/or resistance in a prescribed manner as an exercise or in athletic competition. Notice I said weights and/or resistance. It doesn't have to necessarily be a weight plate or a dumbbell. We'll get into that more later. As simple as that definition of strength training sounds, why are you and so many other people not doing it? The answer to that is probably one of these two:
You very well could be on a strength-training program right now. Even if you are, I want you to really pay attention to what we're going to talk about for the rest of the book. I'm sure it is going to have you thinking differently about why you should be lifting weights from now on. We're going to talk about why developing a strength training program will ultimately help you lose weight, add some muscle tone, look better and feel better about yourself. We will go over some "myths" about strength training and the real facts behind them. So, whether you're new to strength training or you've been doing it for years, pay close attention. MYTHS Let's first clear up some of the misconceptions about strength training and the truth behind these myths. This first myth is the "biggie" and it has prevented many of you from weight lifting (especially women). It sounds a little something like this; "I don't want to lift weights because I don't want to get big and bulky." It's a shame that a lot of people think like this because it is so far from the truth. Let's explore that myth a little. When you think of weight lifters, you probably think of body builders, right? You think of the men and women on ESPN parading around in little swimsuits with big bulky muscles popping out all over the place. There are three reasons for this:
So if you can get that image of the "bodybuilder" out of your head and think in terms of the average everyday person, you will see why the myth about getting bulky is just that, a myth! What we're going to talk about next I will try to explain to you in an easy to understand way, without using any medical or professional terminology. When you lift weights your body builds muscle. The more muscle you have, the more calories you burn (even at rest). The more calories you burn the less you weigh. It's as simple as that!!! Let me give you an example of this that might make it a little easier to understand. We'll talk about 2 women in this example. Let's say you and your best friend are sitting on the couch watching some T.V. You personally strength-train 3 times a week, but your friend does not. After an hour of watching T.V goes by, who will have burned more calories? The common answer to that would be that you both burned the same (almost nothing), since you weren't doing anything. But the actual answer would be that you burned more calories, and I'll tell you why for one simple reason. THE MORE MUSCLE YOU HAVE THE MORE CALORIES YOU BURN!! Now you might say to yourself, "But if I lift weights, my muscles will get bigger and I will appear big and bulky." This does have a tendency to happen to men sometimes, and that is because of the male hormone testosterone. But what also happens to men, just like the women, is that they will get rid of the fat and replace it with lean muscle. So the lean added muscle will now be there instead of the soft jelly-like fat. With that said, keep this in mind. Evan though men have more testosterone, it would still be very difficult for a man to get big and bulky. You would have to train like a real bodybuilder in order for this to occur. Being genetically blessed doesn't hurt either. And if you did see yourself starting to "bulk" up a little, and that's not what you want, just decrease the amount of weight you are lifting. Very simple. Women on the other hand, do not have enough testosterone to even come close to "bulking up". Which brings us to another myth. That myth being one of the most popular in the world of exercise, which is, "Muscle weighs more than fat." How ridiculous is that saying? That's like the old joke, "Which weighs more--10 lbs. of steel or 10 lbs. of feathers?" Hopefully by now you know that the answer to that question is that they both really weigh the same. 10 lbs. is 10 lbs. no matter what it is made of. Let's go over this in a little more detail. Muscle is much more compact and dense than fat. It actually takes up less space than fat does because of that. That makes sense, right? Fat, on the other hand, is very soft and jelly-like and is a lot bigger than muscle. By that I mean it takes up more space than muscle does. Let me give you another example to clarify this a little more. If you were to take 10 lbs. of fat and 10 lbs. of muscle and roll each of them into a ball, the 10 lbs. of fat might be the size of a bowling ball. In comparison, the 10 lbs. of muscle would be about the size of a baseball. Let's take this a step further and use you and your friend in an example. You and your friend, for argument sake, are both 5' 5" tall and both weigh the exact same weight of 130 lbs. Your friend, as we mentioned, does not lift weights or do any kind of strength training. Her dress size is a size 12. You, on the other hand, lift weights and follow a strength-training program 3 times a week. Your dress size is a size 8. If you and your friend were standing side by side people would definitely think that you weighed less than your friend. But in reality you both weigh exactly the same. How can that be? It all relates back to what I said earlier. Muscle does not weigh more than fat, it weighs the same. It is more compact than fat and it takes up less space. So you, the strength trainer, have more muscle than your friend does which means you will take up less space. That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I a When Performance Reviews Work Against You! >“Your assistant, normally gregarious, happy, and extremely helpful has become sullen and, withdrawn. At first, you assume that he/she is having some problems at home. But after thinking about this sudden and drastic change for awhile, you realize this shift of attitude came shortly after the yearly performance reviews were completed. Your assistant seemed to be pleased at the time with the rating, especially after you explained that you do not give the highest ratings to anyone because no one is perfect.Today, your HR manager told you that this person has requested to interview for another position within the company and the position tells you the whole story. The manager of this department is known for his/her extra high ratings under the current review system. His/her team members always get the highest percentage raises and his assistant was given $1000 more a year than your assistant even though both assistants do the same job with equal proficiency. This manager’s attitude, “reward high so you don’t cause trouble,” may be working for him/her but it is causing you a big headache.You want to keep your assistant; not to mention the hassle of training a new assistant as effective as your current one was before the evaluations and raises. Worse yet, you feel betrayed; you thought you had a good relationship with this employee.”This scenario is all too familiar to leaders who have to work within businesses who have subscribed to a standardized performance evaluation program. While standardization of merit raises sounds equitable, more often the employees involved feel cheated or punished if their raise isn’t as high as someone else’s.Perhaps your employee didn’t begin looking for another job or ask for a transfer; maybe you simply feel a chill in your working relationship. What your employee has is a perceived unfairness; and like it or not, you are the villain.This perceived unfairness in standardized performance reviews, especially when yearly raises are attached to the review, can attribute not only to higher turnover rates, but more illness, more accidents and pilferage which leads to higher costs in health care and workman compensation premiums and in supplies and products.While this information is interesting, it really doesn’t help you now. Your problem is how to keep your assistant, make him or her feel valuable, and find ways to counteract the damage done.First step would be to start a coaching relationship with your assistant. Meeting daily or weekly with him or her regarding his or her issues sets the tone that you are interested and supportive of his or her goals. According to surveys conducted by CMOE, employees rank support, availability, listening, communication, and feedback as top qualities in an effective leader.Second, try to determine what motivates them.Does he or she have a family issue that more flexibility in his or her working hours would help resolve: a longer lunch period or a shift in work periods, either earlier or later in the day?Doe We're going to talk about why developing a strength training program will ultimately help you lose weight, add some muscle tone, look better and feel better about yourself. We will go over some "myths" about strength training and the real facts behind them. So, whether you're new to strength training or you've been doing it for years, pay close attention. MYTHS Let's first clear up some of the misconceptions about strength training and the truth behind these myths. This first myth is the "biggie" and it has prevented many of you from weight lifting (especially women). It sounds a little something like this; "I don't want to lift weights because I don't want to get big and bulky." It's a shame that a lot of people think like this because it is so far from the truth. Let's explore that myth a little. When you think of weight lifters, you probably think of body builders, right? You think of the men and women on ESPN parading around in little swimsuits with big bulky muscles popping out all over the place. There are three reasons for this:
So if you can get that image of the "bodybuilder" out of your head and think in terms of the average everyday person, you will see why the myth about getting bulky is just that, a myth! What we're going to talk about next I will try to explain to you in an easy to understand way, without using any medical or professional terminology. When you lift weights your body builds muscle. The more muscle you have, the more calories you burn (even at rest). The more calories you burn the less you weigh. It's as simple as that!!! Let me give you an example of this that might make it a little easier to understand. We'll talk about 2 women in this example. Let's say you and your best friend are sitting on the couch watching some T.V. You personally strength-train 3 times a week, but your friend does not. After an hour of watching T.V goes by, who will have burned more calories? The common answer to that would be that you both burned the same (almost nothing), since you weren't doing anything. But the actual answer would be that you burned more calories, and I'll tell you why for one simple reason. THE MORE MUSCLE YOU HAVE THE MORE CALORIES YOU BURN!! Now you might say to yourself, "But if I lift weights, my muscles will get bigger and I will appear big and bulky." This does have a tendency to happen to men sometimes, and that is because of the male hormone testosterone. But what also happens to men, just like the women, is that they will get rid of the fat and replace it with lean muscle. So the lean added muscle will now be there instead of the soft jelly-like fat. With that said, keep this in mind. Evan though men have more testosterone, it would still be very difficult for a man to get big and bulky. You would have to train like a real bodybuilder in order for this to occur. Being genetically blessed doesn't hurt either. And if you did see yourself starting to "bulk" up a little, and that's not what you want, just decrease the amount of weight you are lifting. Very simple. Women on the other hand, do not have enough testosterone to even come close to "bulking up". Which brings us to another myth. That myth being one of the most popular in the world of exercise, which is, "Muscle weighs more than fat." How ridiculous is that saying? That's like the old joke, "Which weighs more--10 lbs. of steel or 10 lbs. of feathers?" Hopefully by now you know that the answer to that question is that they both really weigh the same. 10 lbs. is 10 lbs. no matter what it is made of. Let's go over this in a little more detail. Muscle is much more compact and dense than fat. It actually takes up less space than fat does because of that. That makes sense, right? Fat, on the other hand, is very soft and jelly-like and is a lot bigger than muscle. By that I mean it takes up more space than muscle does. Let me give you another example to clarify this a little more. If you were to take 10 lbs. of fat and 10 lbs. of muscle and roll each of them into a ball, the 10 lbs. of fat might be the size of a bowling ball. In comparison, the 10 lbs. of muscle would be about the size of a baseball. Let's take this a step further and use you and your friend in an example. You and your friend, for argument sake, are both 5' 5" tall and both weigh the exact same weight of 130 lbs. Your friend, as we mentioned, does not lift weights or do any kind of strength training. Her dress size is a size 12. You, on the other hand, lift weights and follow a strength-training program 3 times a week. Your dress size is a size 8. If you and your friend were standing side by side people would definitely think that you weighed less than your friend. But in reality you both weigh exactly the same. How can that be? It all relates back to what I said earlier. Muscle does not weigh more than fat, it weighs the same. It is more compact than fat and it takes up less space. So you, the strength trainer, have more muscle than your friend does which means you will take up less space. That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I a 21 Super Opinions burn (even at rest). The more calories you burn the less you weigh.Twenty-one leading handicappers, bettors, oddsmakers and bookmakers participated in Friday night's Super Bowl seminar at the Las Vegas Hilton and the final tally was Pittsburgh 11, Seattle 10.Some prognosticators picked the Steelers to win but the Seahawks to cover, some forecast a Steelers' blowout and a few chose Seattle in a cliffhanger.No accord was reached on what the magic number -- 4, 4 1/2, 5 or higher -- would or should be, or whether a record handle would be set.The spead was bouncing between 4 and 4 1/2 Saturday, though, like Elvis sightings, reports that 5s were available for Seahawks players persisted.The total held strong at 47.Oddsmaker Kenny White, who services the Hilton as well as most Nevada books along with offshore clients, said action was good at 4 and is even better at 4 1/2 -- most of it on Pittsburgh and the props."Four's a good number, 4 1/2 a little more so," said White, who originally shipped it at 3.Bookmaker John Avello pointed out the Super Bowl line normally is a little inflated."The money's on Pittsburgh," Avello said. "Seattle hasn't developed a following and it's a small market.""We opened 3 1/2 and quickly went to 4," said MGM-Mirage's Robert Walker."You can feel the Steelers' momentum."Nobody's buying the Seahawks; most bettors don't know where Seattle is. Seattle has no fan base."Four of every five bets over $10,000 we've taken have been on Pittsburgh."Stardust Race and Sports Director Bob Scucci said early money was on Pittsburgh and continued to come in on the Steelers at a 2/1 ratio."We've written about three times as many tickets on the Steelers as on the Seahawks," Scucci said. "It's very one-sided."Jay Kornegay, the Hilton's race and sports director, advised listeners to watch what happens on both sides of the counter during the four to five hours leading up to kickoff."The last four hours is when the money shows," noted veteran bookmaker Jimmy Vacarro.Participants observed the Super Bowl had become an event unto itself -- a national holiday -- and that people really don't care who's playing."We made it an event," Vacarro said.That's why some believe handle will surpass last year's record."You have another major resort this year, Wynn Las Vegas," Walker said. "You should bring in more people."And Pittsburgh's a public team."The thing is, we haven't taken and I don't forsee getting any seven-figure bets.""It is what it is," Avello added."Arizona-Houston?" conceded Vaccaro. "Well, I don't know how much of an event that would be, but we're gaining momentum every year."Those who were interviewed in person or on the phone were asked for Super Bowl predictions.Here's how some responded:JIMMY VACARRO (former Las Vegas bookmaker, offshore consultant and present marketing director for Leroy's): Pittsburgh 31, Seattle 28.JOHN AVELLO (former Bally's and Paris Race and Sports Book manager who joined Wynn Las Vegas last summer): Pittsburgh 24, Seattle 17.RICHIE BACCELLIERI (Palms race and spo It's as simple as that!!! Let me give you an example of this that might make it a little easier to understand. We'll talk about 2 women in this example. Let's say you and your best friend are sitting on the couch watching some T.V. You personally strength-train 3 times a week, but your friend does not. After an hour of watching T.V goes by, who will have burned more calories? The common answer to that would be that you both burned the same (almost nothing), since you weren't doing anything. But the actual answer would be that you burned more calories, and I'll tell you why for one simple reason. THE MORE MUSCLE YOU HAVE THE MORE CALORIES YOU BURN!! Now you might say to yourself, "But if I lift weights, my muscles will get bigger and I will appear big and bulky." This does have a tendency to happen to men sometimes, and that is because of the male hormone testosterone. But what also happens to men, just like the women, is that they will get rid of the fat and replace it with lean muscle. So the lean added muscle will now be there instead of the soft jelly-like fat. With that said, keep this in mind. Evan though men have more testosterone, it would still be very difficult for a man to get big and bulky. You would have to train like a real bodybuilder in order for this to occur. Being genetically blessed doesn't hurt either. And if you did see yourself starting to "bulk" up a little, and that's not what you want, just decrease the amount of weight you are lifting. Very simple. Women on the other hand, do not have enough testosterone to even come close to "bulking up". Which brings us to another myth. That myth being one of the most popular in the world of exercise, which is, "Muscle weighs more than fat." How ridiculous is that saying? That's like the old joke, "Which weighs more--10 lbs. of steel or 10 lbs. of feathers?" Hopefully by now you know that the answer to that question is that they both really weigh the same. 10 lbs. is 10 lbs. no matter what it is made of. Let's go over this in a little more detail. Muscle is much more compact and dense than fat. It actually takes up less space than fat does because of that. That makes sense, right? Fat, on the other hand, is very soft and jelly-like and is a lot bigger than muscle. By that I mean it takes up more space than muscle does. Let me give you another example to clarify this a little more. If you were to take 10 lbs. of fat and 10 lbs. of muscle and roll each of them into a ball, the 10 lbs. of fat might be the size of a bowling ball. In comparison, the 10 lbs. of muscle would be about the size of a baseball. Let's take this a step further and use you and your friend in an example. You and your friend, for argument sake, are both 5' 5" tall and both weigh the exact same weight of 130 lbs. Your friend, as we mentioned, does not lift weights or do any kind of strength training. Her dress size is a size 12. You, on the other hand, lift weights and follow a strength-training program 3 times a week. Your dress size is a size 8. If you and your friend were standing side by side people would definitely think that you weighed less than your friend. But in reality you both weigh exactly the same. How can that be? It all relates back to what I said earlier. Muscle does not weigh more than fat, it weighs the same. It is more compact than fat and it takes up less space. So you, the strength trainer, have more muscle than your friend does which means you will take up less space. That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I a Getting A Credit Card Is Almost Indispensable Today! xercise, which is, "Muscle weighs more than fat."Getting a credit card is almost indispensable today. Unfortunately, if you cancel your credit card like I did, it means you cannot have access to certain services you may have taken for granted. I found I couldn’t join my local gym, order clothes over the internet or even reserve a plane ticket online, the basic stuff of life. I remember when using cash was the preferred way to buy things. Using an American Express, Visa or Mastercard has become commonplace globally but we do it without thinking, do I need this and do I have the money. Your card may be convenient but there is a heavy penalty for buying now and paying later. In many places around the world, credit card debts are increasing at a worrying rate.Today, credit card debt is one of the biggest worries facing us. It is for this reason I cancelled my credit card. I found it too easy using my credit card and spending money that wasn’t mine to spend. I would charge everything and anything on my credit card, and soon the costs would spiral out of control. I stated to panic because the debt became so great it was impossible to pay it. It took a debt consultancy specialist to finally get me back into a position where I actually started to pay my debt off. It was like being in a living nightmare.It took some time but the credit card has gone and so has my debt. Many people would think me unfair about blaming the credit card but they need to understand something about people first. I was more conscious of the cost of things when I paid for them in cash. Like I said before you are not as conscious of the cost when you use your credit card. Spending money like it was going out of fashion and it didn’t take long before it was gone. No credit card, no problem. How ridiculous is that saying? That's like the old joke, "Which weighs more--10 lbs. of steel or 10 lbs. of feathers?" Hopefully by now you know that the answer to that question is that they both really weigh the same. 10 lbs. is 10 lbs. no matter what it is made of. Let's go over this in a little more detail. Muscle is much more compact and dense than fat. It actually takes up less space than fat does because of that. That makes sense, right? Fat, on the other hand, is very soft and jelly-like and is a lot bigger than muscle. By that I mean it takes up more space than muscle does. Let me give you another example to clarify this a little more. If you were to take 10 lbs. of fat and 10 lbs. of muscle and roll each of them into a ball, the 10 lbs. of fat might be the size of a bowling ball. In comparison, the 10 lbs. of muscle would be about the size of a baseball. Let's take this a step further and use you and your friend in an example. You and your friend, for argument sake, are both 5' 5" tall and both weigh the exact same weight of 130 lbs. Your friend, as we mentioned, does not lift weights or do any kind of strength training. Her dress size is a size 12. You, on the other hand, lift weights and follow a strength-training program 3 times a week. Your dress size is a size 8. If you and your friend were standing side by side people would definitely think that you weighed less than your friend. But in reality you both weigh exactly the same. How can that be? It all relates back to what I said earlier. Muscle does not weigh more than fat, it weighs the same. It is more compact than fat and it takes up less space. So you, the strength trainer, have more muscle than your friend does which means you will take up less space. That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I a 7 Ways to Get Publicity This Summer riend does which means you will take up less space.Now is your chance. While the marketing and public relations experts are off enjoying their hard-earned vacations, the media are left scrambling for much needed copy. Plan ahead, and give them what they're looking for!In June, July and August reporters are more accessible and open to creative, fun press releases related to entertainment, lighter business stories, trend pieces, technology news, travel features, and back-to-school and education themes. In September, the marketing, PR and agency reps will be back at it, so make hay while the pros are away!One publicity strategy is to tie into current events. Think about the upcoming Tour de France. Now that Lance Armstrong has stepped away from the competition, cyclists from around the world will be vying for his place on the podium. Whatever the outcome, this will be a hot news item. Tie into it. Plan your strategy now. A few ideas:1. Restaurants can offer tour discounts on pasta, pancakes or other carbo items that will be devoured by the Tour de France contenders.2. Bike stores can tie into the tour with special Tour de France promotions, discounts and contests that would be picked up by media outlets whether print, television or radio. Feature the tie in and the winner of the contest.3. Bed & breakfast inns and hotels can tie into the tour with special rates and organized rides for bicyclists. Feature stories can focus on the recreational and tourism aspect while showing that human aspect of an individual, couple or family enjoying some R&R. Readers love to see themselves in others who are having fun and experiencing success.4. Wine shops can tie into the tour by featuring wines from France. Special Tour de France wine and cheese gatherings with a discount on French wines would be a fun tie in and good twist that would get noticed by the press.5. Children's toy stores can tie into the tour by offering special promotions related to the color yellow. Perhaps the store is overstocked with yellow stuffed animals. If they tie into the Tour, they can offer discounts on anything yellow. Imagine photos of kids and their stuffed animal published in the news or displayed throughout the store.6. An ear, nose and throat physician can easily tie into the tour and share his/her expertise related to facial injuries bikers typically suffer when they go head over heels over their handlebars. Newspapers and web sites love these stories. So do prospects searching for a specialist and current patients who hear about their doc in the news.7. Organizations working on a fundraising campaign can tie into the Tour by telling donors they will contribute a percentage of each donation to the Lance Armstrong Foundation. The organization will get publicity from this long after the 2007 Tour de France.Think current events. What’s your tie in? That's why it's also not a good idea to let the scale be your judge of your progress. You can very well have lost weight, but it won't show up on the scale sometimes. A good indication of progress is how your clothes fit. If you are getting smaller, or should we say more compact/dense, you will notice that your clothes are getting a little looser. Well all right you say, "I'll lift weights, but I'm only lifting light weights and doing lots of repetitions." This is another mistake a lot of you are making. Now I'm not saying that this is the wrong way to lift, but it is not the optimal way to go about strength training if you are looking to lose weight and change your body. So, is it all right for you to lift heavy weights and fewer repetitions? ABSOLUTELY!! There's another statement you need to clear your head of---"I shouldn't lift heavy weights because that is for bodybuilders." You absolutely can and should be lifting heavy weights if you want to change your body! Let's take a moment now to recap some of the main ideas we have just covered;
Now you are well informed of why strength training will help you look and feel great. Hopefully this cleared up any confusion you might have had and now you are ready to "hit the weights." "WHAT DO I DO NOW"? So you now know what strength training is and you know why it will help you change your body. "But how do I actually go ahead and get started?" As I said before, this is one of the main reasons if not THE main reason that most people don't lift weights. But what if I was to tell you that it's not nearly as complicated as you might think. What we're going to discuss now is the "nuts and bolts" of designing a strength-training program. Let me first start out by saying that if you are out of shape, haven't exercised in awhile, suffer from any kind of medical condition (heart problems, high blood pressure, etc.) or are over 40 years old, you should make an appointment with your doctor to get a physical to make sure you are ready to start lifting weights. With that said, here we go! One of the very popular questions is what equipment do I need to strength train? Or better yet, what equipment is the best? Luckily, there are plenty of options; machines, free weights (dumbbells), elastic bands, using your own body weight, which is called isometrics (push-ups, sit-ups, lunges, etc.). I guess the best way to decide what equipment you are going to use is to first decide exactly where you'll be working out. Will you be at home, or will you be at some kind of gym or fitness center? Let's first explore the many options you have at a gym or fitness center. Depending on your particular gym, you will probably have the choice of using free weights (dumbbells, weight bars, weight plates, etc.) or machines. If you are a beginner to lifting weights, I highly recommend you use the machines for a few reasons.
Also when using machines, especially the newer ones, there is usually a picture on the machine that demonstrates someone doing the actual exercise. There is also a great product out now that is a ring of 50 pocket-sized exercise cards. They not only show a full color photo of each exercise, but each card also contains easy-to-read instructions as well as helpful trainer's tips and common training mistakes, which are found on the back of the cards. These cards are excellent and I highly recommend them. Log on to my web-site at www.thefitnessleader.com and go to the "Products" page. There you will see a link for the cards. Click on that link and order your set of cards today. There is a lot more that comes with your set of 50 cards, and they are definitely worth having. Another option is to purchase some really great books. There are hundreds of great picture books out there to help you get started. If you go to my web-site (www.thefitnessleader.com) and go to "products", there you will find a link to Amazon. Once you click on the link, you will find some great books that I recommend that are very helpful for the beginner exerciser. There is of course the third option, which is to hire one of the personal trainers that works at your gym or an in-home personal trainer, like myself, who comes to your house and sets you up on a program. One word of advice if you decide to get a trainer. Make sure this person has the right credentials (personal trainer certification and/or fitness related degree). Don't just assume that since they work in a gym or because they call themselves a personal trainer, that they are qualified. It's always best to watch the trainers for a couple of weeks if you are at a gym, or get a free session from an in-home trainer. See how they operate, how they get along with their other clients, what kind of personality they have, etc. Make sure you think that they will be a good fit for you. I would personally love to tell you about all of the wonderful exercises you can do, but I would need about 200 pages just to list the pictures and explain proper form and technique. Your best move would be to buy the cards (they are great) get your hands on a good "beginner's exercise" book and/or hire a certified personal trainer. Are you now saying, "But what if I don't want to go to the gym, it takes too much time driving, it's always packed, and I just don't like the whole gym scene." "Can I still lose weight and get in shape at home?" ABSOLUTELY!! A lot of people feel the same way that you do. Either they don't have time to go back and forth to the gym, or they're just more comfortable working out in the privacy of their own home. Depending on the space you have, you can make your own little "private" gym just for you and your family. For this section of the book on working out at home, let's assume that you don't have a huge space. The only things you actually need, believe it or not, are a bench and some free weights (dumbbells). It would also be a good idea to get some exercise bands that you can use to do lots of different exercises, in addition to bench exercises, that will help diversify your program. Again, I would highly recommend that you get either the Solotrainer cards or a beginner's exercise/weight training book to help you get started with your workouts. Okay, let's get back to the equipment that you'll need. First off is a bench. BENCH The bench you purchase should be multi-functional. In other words, it should be able to incline as well as being flat. Some benches can even decline in addition to flat and incline. It is not necessary to have a flat/decline/incline bench or even a flat/incline bench, but I definitely recommend it. It allows you to do a lot more exercises as you get into your program a little more. FREE WEIGHTS There are numerous types of free weights to choose from. There are traditional dumbbells that range anywhere between 1 lb. to 200 lbs. Depending on how much space you have and how much weight you think you'll be lifting, this will determine what kind of dumbbells you will be looking for. One item that comes to mind is the PROBELL 30 Classic Adjustable Dumbbell System. It sounds intimidating, but it's not at all. It's actually quite a space saver. It is a pair of dumbbells that can go from 2 1/2 lbs. to 30 lbs. each, in 2 1/2 pound increments, with the turn of a dial. So in other words, you get 12 pairs of dumbbells all in 1 pair. This is a great product and I definitely recommend it, especially if you want to save some space. You can get this item too by going to my web-site and finding it in the "Products" page under the BIG FITNESS link. It is called the ProBell Classic. Another option, or rather an accompaniment, to the bench and free weights, is exercise bands. For those of you who aren't familiar with these, they are elastic rubber bands with handles at the ends and some companies also have ankle straps for leg exercises. I personally use these myself and with all my clients. I love them!!! BODYLASTICS is a great company that makes an excellent little package. It includes 4 bands (each one a little harder), 2 handles, 2 ankle straps, 1 door anchor, and a video and booklet. At the time of this printing the price for the package is $50. It's a great value. You can also find these on my web-site under the "Products" page. Okay, now you know what equipment you'l
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