Write You - Business

Customer Rewards Program
Department stores had the right idea when they started using in store credit cards as their customer reward program.. They built a database. Without knowing about their customers lives they wouldn’t know how to get that customer into the store. This is one of the places where the credit card perfect. In order to get a store credit card the customer must fill out an application. Using this application the store is able to ente

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recogn

Creating a Vision for Your Business
Where is your business going? You must begin a business with the end in mind. In order to get from point A to point B, must know where both of those points are. If you don’t define the end goal, you have very little hope of ever getting there. Strategy is about planning and defining the straight line between those two points. Rather than taking the scenic route, a good strategy gets you from where you are to where you want to g

This article relates to the Recognition competency, commonly evaluated in employee satisfaction surveys. It tells the story of how the performance of one team was affected when the powerful motivator of daily praise and recognition disappeared. This competency also explores what type of behavior is appreciated and rewarded within your organization. Studies show that employees who receive regular recognition and praise are more likely to increase their individual productivity levels, increase engagement with their colleagues, and stay longer at the organization. Evaluating this competency can be especially useful if your organization is experiencing low productivity levels or ineffective teamwork.

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recogni

Hey Techie, Switch Off Your Computer
Are you fed up, broke and lonely? Then switch off your computer and get a life. Ok that's my little joke. Seriously though, sitting in front of a monitor for most of the day is not likely to do much to improve any of the points above. Try communicating with the real world for a change. Call a prospect, ask if there is something you can help them with. It doesn't much matter what they reply, you always benefit from the exchange.<

the powerful motivator of daily praise and recognition disappeared. This competency also explores what type of behavior is appreciated and rewarded within your organization. Studies show that employees who receive regular recognition and praise are more likely to increase their individual productivity levels, increase engagement with their colleagues, and stay longer at the organization. Evaluating this competency can be especially useful if your organization is experiencing low productivity levels or ineffective teamwork.

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recogn

2007 and The Power of Presence and Brand Marketing in the 21st Century
What is the Power of Presence and how can one capitalize on the ominous strength in becoming a household name? We all know of the strength of branding and yet few realize its vast power. You see, the amount of consumer dollars spent on brands in the United States is $300 billion plus per year. Obviously, any businessperson would want to get in on the action and capitalize on the branding potential. Franchise outlets, which rely on b

tudies show that employees who receive regular recognition and praise are more likely to increase their individual productivity levels, increase engagement with their colleagues, and stay longer at the organization. Evaluating this competency can be especially useful if your organization is experiencing low productivity levels or ineffective teamwork.

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recogn

Your Job Search Is A Marketing Campaign (Part 2)
Here's a continuation of my article from a few months back on how the successful job search is really just a personal marketing campaign.To recap, the same marketing techniques that have sell billions of dollars worth of products and services on TV, in print and via direct mail can also help you find a job.All you have to do is look at the advertisements you see with an eye toward borrowing their best ideas for your jo

, and stay longer at the organization. Evaluating this competency can be especially useful if your organization is experiencing low productivity levels or ineffective teamwork.

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recogn

Selecting The Right Promo Item
Last Monday I met with a new client – a representative of a local university. She was a very cheerful lady but had no marketing background, and was completely in the dark about what promo item to choose. At the top of her list were custom magnets – she wanted refrigerator magnets with her university logo, and she wanted the enrollment and inquiry trunk line imprinted, too.I could see where she was coming from. Magnets are, a

This short story, The Best Incentives Are Free, is part of AlphaMeasure's compilation, Tales from the Corporate Frontlines. It illustrates the value of praise and recognition as a powerful, cost-effective motivator available to managers on a daily basis.

Anonymous Submission

I work at a company that prides itself on the exceptional quality of its customer service. As employees, we handle a variety of customer issues and concerns by phone, as well as mail and e-mail. In the past, my team has won several awards due to the enormous amount of positive feedback we consistently received from satisfied clients.

Recently, the situation changed. Our manager informed us that for some reason, our productivity was down. We would need to direct our focus toward handling a larger number of customers per hour each day. We were told that quantity was of

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If there is one company in the Philippines today that understands the importance and value of brand names is Jollibee. A brand name creates a perception in the customers mind that becomes very strong, and no one understands this more than our countries number one fast food chain.

As with anything, a price will be paid if there is quality, performance, and service backing it up.

The world is racing towards seamless commerce and instant communications. Fast computers and networks provide the grease.

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