Write You - Business

Have You Been Downsized? Consider the Options for a Better Life
My wife and I were both effectively eliminated from the traditional corporate work force in the early 1990’s. It was traumatic. We were college graduates. We had climbed the corporate ladder, rapidly, inexorably. We enjoyed six figure incomes, a second home, club memberships, prosperous investment accounts, wonderful benefit packages, a College investment plan for our three kids, sports cars and extensive travel. We were devastated! But, it became the best thing that ever happened to us, children included.We went from regularity, a false sense of security and believing t

She expressed she had very few on her list. It doesn't matter how many are on your list as long as you pay attention to what's there. Some people have 30-40, others have 5-10. She chose her top 3.

And the Greatest of These is Love
“We love our customers.”“We love our employees.”“We love the boss.”“We love your problems.”It seems that American business loves everyone and everything. Perhaps it is the fact that most of today’s business leaders were born or grew up in the 1960’s and 1970’s, the decade of love. But more likely it is a semantic error, or a marketer’s ploy.The problem comes from the fact that in English we have only one word for many meanings “love.” In ancient Greece there were five words to describe the various forms of love that we attempt to communicat

In my experience I have seen many levels of introvert and extrovert. Let me share some of my own.

* Invite me to a party -- I'd rather have a root canal

* Have me speak about something I'm passionate about in front of a group of people -- I shine.

* Put me in a "casual" networking group -- root canal please.

* Put me in a "structured" networking group where I can ask for what I need and help others at the same time -- I'm in heaven.

We all have our levels of how we interact, the environments where we thrive and the environments where we are extremely uncomfortable. I have seen many people go into business for themselves, myself included, that would rather give up their dream than to market their business and themselves. I was almost one of those statistics. I almost QUIT my dream until I discovered the secret.

I'm sure you've heard the phrases for successful marketing, Find Your Passion; Market from your Passion; Marketing from Within, etc. This is actually correct, but there are a few more steps. Too many times we focus on things we can't do (weakness) versus the things we can do (strength). The most common phrase I've heard is "I don't want to feel like I'm selling." Then we have this belief we're supposed to market from the standard marketing box; cold calls, networking groups, speaking, knocking on doors, etc. NO! You don't need to jump directly into the marketing box first. Get out of the should(s) and the can't(s). Step into what you do well and what you enjoy first, then, open the marketing door.

The Secret

1. Give yourself permission to redefine marketing to fit your style.

Example #1

A program participant was very good at her profession as a lawyer but was very uncomfortable with marketing. I have clients brainstorm and write down their strengths and passions. She expressed she had very few on her list. It doesn't matter how many are on your list as long as you pay attention to what's there. Some people have 30-40, others have 5-10. She chose her top 3.

Residential Construction - Estimating Software Will Save Contractors Time & Money!
It certainly isn't the easiest job in the world to manage a construction project – and it involves a lot more than knowing how to use tools and build things! Of course construction managers do years of study to learn all the complexities of their role, but onstructionestimating is something that is only mastered through hands on, long term experience. Many contractors hold the belief that residential construction estimating software can cause more harm than good, and this was perhaps the case in the earlier stages of development. Modern day advances mean more variety i

The Secret

1. Give yourself permission to redefine marketing to fit your style.

Example #1

A SMART Way to Turn Your Business Wishes into Reality
Have you ever wondered why New Years resolutions typically don’t work? It’s worth exploring, because it’s the same reason why most business leaders miss their performance objectives more often than they’d like.We commonly accept New Years resolutions as being personal in nature -- we want to exercise more, get organized, quit smoking, etc. But, whether we realize it or not, as business leaders most of us make -- or at least think about -- business resolutions as well. Common business resolutions include:-- “I want to sell more this year,” -- “I want more s

sion; Market from your Passion; Marketing from Within, etc. This is actually correct, but there are a few more steps. Too many times we focus on things we can't do (weakness) versus the things we can do (strength). The most common phrase I've heard is "I don't want to feel like I'm selling." Then we have this belief we're supposed to market from the standard marketing box; cold calls, networking groups, speaking, knocking on doors, etc. NO! You don't need to jump directly into the marketing box first. Get out of the should(s) and the can't(s). Step into what you do well and what you enjoy first, then, open the marketing door.

The Secret

1. Give yourself permission to redefine marketing to fit your style.

Example #1

If You're Serious About Your Business - M.A.P. it Out!
When I'm traveling to someplace new, I like to get directions beforehand. Sure there's something to be said for the proverbial "scenic routes" and "roads less traveled," but, as Yogi Berra noted, "You've got to be very careful if you don't know where you're going, because you might not get there."A business plan serves a similar purpose. It's like MapQuest®, except that you choose both the destination and the route you want to take. And, like MapQuest®, it needn't be overly detailed, drawn in pretty colors, or able to fit in your pocket; it just needs to give you a good

jump directly into the marketing box first. Get out of the should(s) and the can't(s). Step into what you do well and what you enjoy first, then, open the marketing door.

The Secret

1. Give yourself permission to redefine marketing to fit your style.

Example #1

Change Management: No More Fear Of Change
Personal and/or organizational change often is met by stiff resistance. Such resistance is however thought of something that is desirable to those who are resisting it.As such the instigators of the change itself then find themselves having to use considerable effort and/or ingenuity to affect others to make the required change. This strategy not only takes tremendous energy but is also, in my view, misguided from the start.The greatest impediment to any change is the "fear of change" itself. Now because many "think" that this is a normal human emotion that needs

She expressed she had very few on her list. It doesn't matter how many are on your list as long as you pay attention to what's there. Some people have 30-40, others have 5-10. She chose her top 3.

Out of her 3 the main passion and strength on her list was one-on-one conversations. We then began thinking of who might be good strategic partnerships for her business. She was thrilled she could not only market from her favorite and most comfortable approach, but also choose her favorite environment, which happened to be in a cozy coffee shop. However, that wasn't all that was holding her back. She had never given herself permission to call one-on-one conversations marketing. Once she redefined marketing to One-On-One Conversations, she left saying, "I feel like I've had a black cloud lifted off my head."

2. Give yourself permission to market from your comfort zone.

When she gave herself permission to market from her comfort zone she began taking more steps naturally. Two weeks later I turned around at my networking group and there she was. She was enjoying herself because she gave herself permission to redefine marketing to fit her passions and strengths AND she allowed herself to market from her comfort zone. I have seen this so many times. Once you give yourself permission to stand in your comfort zone, it's amazing how you will naturally evolve towards expanding your marketing. It becomes FUN and Exciting!

Example #2

Look at what you already have. All you need to market may be right in front of you with your most comfortable group of prospective clients.

A Life Coach I met had a horrible fear of marketing but really believed in his chosen profession and didn't want to give it up. Through the process described above most of his fears disappeared. But he still found himself hesitating. He had identified his best client but that first step of where to begin seemed too big. In asking Bob about his past profession and contacts he realized not only would they be a perfect client but he knew a large number of people he could comfortably approach. Bob did several things.

1) Gave himself permission to redefine marketing to fit his style.

2) Gave himself permission to market from his comfort zone.

3) Identified a market he had come f

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OK, so you've got the tax sale list and you've done your due diligence and you've made your preparations to go to the tax sale. You've registered for the sale, you have your paperwork in order and you've made arrangements to have the proper form of payment at the sale. Since most tax sales are auctions, the next step to building your profitable tax lien portfolio is to bid at the sale. Read this article to find out about bidding procedures.

Job search techniques have changed dramatically in the last decade, spurred on by not only the internet itself, but also by the digital economy. Scam artists have kept pace with this shift, which requires the modern job seeker to be careful. Here are some important facts to keep in mind when you are surfing for a new job.

No matter how large or how small your cleaning business is, there is going to come a time when you answer the phone and find a customer on the other end who has a complaint. How you handle that complaint can have either a positive or negative impact on your business.

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