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Interview Basics -- BE ON TIME
Okay, everyone knows that you are suppose to be on time to a job interview, right? Wrong, just moments ago I completed a phone call from one of my hiring clients who had an interview set for 2pm. The interviewee arrived at 2:25pm, explaining that the DC metro traffic was busy and delayed their arrival. Sorry, no excuse is good enough. The hiring authority in this case sent a subordinate out to collect the delayed applicant's resume and inform them to contact their

ng>No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message

Craigslist: Marketing for the New Millennium
If your customers utilize the classifieds to connect with you, do they use Craigslist? More importantly, do you? Since the service is free to almost everyone, you probably should use this form of Internet advertising even if you turn up your nose at conventional news ads.What is Craigslist? For the uninformed, Craigslist is a very simplified form of classified ads in dozens of topics, split to cover all fifty states (with breakdowns inside those states) and

Whether you’re in the process of starting a new service business or growing an existing one, networking is a valuable way to get your name known in your community, develop a rich base of contacts, gather valuable resources and meet potential new clients. But oftentimes clients and colleagues will tell me that networking is a waste of time, or that it never really seems to "work" for them. The truth is, networking does work for ALL types of service professionals when done correctly. If you're not seeing positive results from your efforts, you're most likely approaching the process in the wrong way - meaning that you're attending events looking to "get" rather than "give." As a result, you may be limiting your potential for successful outcomes by making the following mistakes or what I like to call, "networking no-no's":

No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message a

Buzz Marketing: Marketing To Non-Marketable Customer
Buzz marketing, also known as ‘word-of-mouth marketing’, ‘guerilla marketing’ or ‘stealth marketing’ is an art of human kind to involve the trendsetters in any community to carry the brand’s message, thus creating an interest in, and a demand for, the brand with no overt advertising.Nirmalya Kumar, professor of marketing, director of center for marketing and co-director of A.V. Birla India at London Business School.When Dietrich Mateschitz formulated

e resources and meet potential new clients. But oftentimes clients and colleagues will tell me that networking is a waste of time, or that it never really seems to "work" for them. The truth is, networking does work for ALL types of service professionals when done correctly. If you're not seeing positive results from your efforts, you're most likely approaching the process in the wrong way - meaning that you're attending events looking to "get" rather than "give." As a result, you may be limiting your potential for successful outcomes by making the following mistakes or what I like to call, "networking no-no's":

No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message

Check Yourself for Outstanding Customer Service
Recently, a business associate, Mike, mentioned that he was doing a show at a local university and stopped by the faculty dining hall to get lunch. He said that, while waiting on line, the service was poor. The line moved slowly, the counterperson was disinterested in what she was doing…and it showed. It was not a pleasant customer experience.It was Mike’s turn to order and the counterperson continued to show her disinterest…no eye contact, moving

work for ALL types of service professionals when done correctly. If you're not seeing positive results from your efforts, you're most likely approaching the process in the wrong way - meaning that you're attending events looking to "get" rather than "give." As a result, you may be limiting your potential for successful outcomes by making the following mistakes or what I like to call, "networking no-no's":

No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message

Marketing Strategy and Template for Independent Professionals
Having a marketing strategy and marketing approach is very important. Thus, instead of recreating the wheel, here is a short, sweet, easy-to-understand marketing strategy template to help you place your ducks are in a row in designing your marketing strategy. MARKETING STRATEGY FOR INDEPENDENT PROFESSIONALS ...coaches, consultants, accountants, lawyers... GENERAL OVERVIEW Business Strengths Our extensive knowledge of the adventure

ing events looking to "get" rather than "give." As a result, you may be limiting your potential for successful outcomes by making the following mistakes or what I like to call, "networking no-no's":

No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message

New Business - Trading Equity for Cash
You awake in the middle of the night with a business idea that will change the world. The only problem, of course, is you need money to get the business moving. What do you do?Investors and EquityPractically every economy is built upon the backs of small businesses and entrepreneurs. Every day someone comes up with an idea that will make a great business. Every day, these same people wonder how they will come up with the cash to get the business off t

ng>No-No #1. Not having a clear (and well-rehearsed) message that quickly educates others about what you do in a compelling way: You have a limited amount of time to get your message across quickly in networking situations. Create a concise elevator pitch and practice saying it as many times as you need to until it rolls off your tongue with ease.

No-No #2. Not having business cards (or forgetting to bring them when you attend events): Don’t laugh. This one is more common than you think – especially among established professionals! When the goal is to make a positive first impression, writing your number on the back of a cocktail napkin just doesn’t cut it (not to mention the person you gave it to will most likely toss it out with her wine glass). Put a fresh supply of cards in your purse or briefcase today - and make it a habit to replenish them on a weekly basis.

No-No #3. Not making the other person feel important: Remember th

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In terms of trends in how aid is approached and organized, a partnership model focused on country ownership and performance based aid is becoming increasingly popular. It typically applies one or both of the following principles:

There sure is a lot of stress in America over careers. Students in colleges are careful to pick their career paths and get their specific degrees. They carefully survey each corporation, which tries to recruit from the campus.

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