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Write You - I'm A Second-Story Man
As a mortgage broker training consultant, one of the questions I like to ask my new students is “Who is your primary target?” Many times this question is followed by a moment of awkward silence as the mortgage broker wonders if this is a trick question. It pains me to say this, but I must confess that an alarming number of mortgage brokers have absolutely no clue as to
Have you ever stepped your way through the sales process only to be disappointed by your prospect's objection to your price?This situation unfolds all too regularly for many small business owners.The other day I was talking to Joan who was lamenting how she’d spent a ton of time developing a relationship with a new prospect, but in the end wasn’t a
If someone should ask (in an elevator, get it?) what do you do? You should be able to recite the answer as fast as Robin Williams comes up with a quick one liner.
Robin Williams can do it because he has rehearsed every line. He is just waiting for the opportunity to bring up another fully rehearsed blurb. There is no "ad-lib" from Robin, he has carefully worked o
My mother used to tell me ..To always tell the truth. Of course, I kind of thought ..That all the rest would, too. The items that I ordered ..From fast-talking radio ads Led me to believe that ..Perhaps I had been had. The lesson to be learned is ..That ads should make you wary. One claim you can be sure of ..Is to trust in no truth fairies.
Robin Williams can do it because he has rehearsed every line. He is just waiting for the opportunity to bring up another fully rehearsed blurb. There is no "ad-lib" from Robin, he has carefully worked
Pay-per-Click advertising has become increasingly popular, but how effective is it really?What could be easier? You write a 3-line ad, set a budget, and pick some keywords for promoting your ad. Google and Yahoo do the rest! Your ad is automatically placed in the right places, your results are tracked and recorded, and your monthly budget is never exceeded. Pay-
Robin Williams can do it because he has rehearsed every line. He is just waiting for the opportunity to bring up another fully rehearsed blurb. There is no "ad-lib" from Robin, he has carefully worked
You simply have to have the will to do it--the will to self promote!Over the years coaching with small business entrepreneurs, I find they often come to me with innate skills and ability, a vision of what they want, and a fairly clear picture of whom they will serve.Some succeed, but for many their dream business seems to lose steam and die on the vine.because he has rehearsed every line. He is just waiting for the opportunity to bring up another fully rehearsed blurb. There is no "ad-lib" from Robin, he has carefully worked
I have been observing my 4 year old daughter and I have marveled at how she always manages to take over a situation.She gets more attention by not saying anything than all of the other loud mouth kids her age. The people at her school make a big deal out of anything that she says because she doesn’t say much.She's also pretty resourceful.
Your elevator speech should be delivered completely rehearsed, no thinking to it, when you get the question: "What do you do?"..
We're not talking labels here, or vague references.
"I'm in Hardware"
"I'm a Plumber"
"I sell life insurance and used cars".
"I'm a consultant "
"My company
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