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Write You - 7 Customer Acquisition Schemes Your Competitor is Hiding from You
As like any other person who works in a customer service job, I surely get to see my fair share of customer complaints. Just about on a daily basis, some one or the other comes in to our store to complain about the product or the service or perhaps even both. Although it would not be right to say that all customers are annoying, there are those customers, who especially aggravate me with their right to customer complaints. Please allow me to explain.Few weeks back, there was this guy who ‘mistakenly’ bought a pair of shoes with two left feet. Well, that is the truth. As a matter of fact the shoes department is the one with a fairly high number of c
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be rea
This may seem obvious to the veteran marketer, but you’d be surprised at the number of business owners who disregard the name of their business as a marketing tool. A business name that is short, easy to remember, easy to spell, descriptive of your business, and capable of drawing attention, will always win out over an otherwise boring, generic name. In fact, the name of your business could easily be worth millions to you, or it could easily mean certain failure.There really are no rules regarding business names when it comes to marketing. It’s merely a matter of deciding what you want your name to accomplish. Here are some general guidelines that will help
Things aren't always what they seem.
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be real
Millions of Un-Sung Heroes are born every minute! They are found everywhere—on street corners, in our homes, offices, and communities—wherever there are people in need of rescue. These special people, whose positive actions and initiatives are performed to benefit others, are not famous or in the news for what they are doing; but their efforts affect, enrich and touch countless lives.Every business has these Un-Sung Heroes. They are the receptionists, secretaries, and administrative professionals we rely on daily to keep the wheels of corporate America turning.The role of the office professional has changed significantly as reliance on technology and
Things aren't always what they seem.
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be rea
It seems obvious - use measurements of performance to manage and guide your business. Yet an entire discipline in business thinking has developed in recent years dedicated to this notion.Business Performance Management (BPM) is not a methodology for managing, but rather a mechanism for recording business processes and business metrics and linking the information together to form a single consistent picture of how the business is performing(1). But is it as obvious as it seems? Every business uses some measure of its performance to influence its management decisions. What metrics should be gathered and used? And what more is there to BPM than gathering data and disseminating
Things aren't always what they seem.
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be rea
Teleconferencing is, perhaps, the most effective communication breakthrough of the 20th century. The idea is to enable a group (three or more people) interactive communication through an electronic medium between people at different locations!Teleconferencing is being used in the following forms today:- Audio conferencing, using telephones- Video conferencing, using interactive televisions with sound,- Computer conferencing, using printed communication through computers and keyboards.Advantages:Massive cost saving on group meetings that includes cost of traveling, setting up the venue, food, and other related costs.Meetings are focu
Things aren't always what they seem.
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be rea
Which documents must I keep for ISO 9001?In addition to the legislative requirement for your business to keep certain records ISO 9001 2000 requires your business to retain other records to demonstrate compliance with its various clauses.From an ISO 9001 2000 viewpoint records are documents generated whilst operating your Quality Management System. Typical examples are records of management reviews, purchase orders, sales orders, test results and internal quality system audits.An ISO 9001 2000 consultant can be very helpful to your business in deciding which records are required and those that are not.The standard is not specific about how long your bus
Two men are walking in a forest when they come across a deep hole in the ground. "Wow, that must be really deep", says one man after throwing in a pebble and listening for the sound. "Lets throw in one of those large rocks and see how deep it goes." The men throw in a football-sized boulder and wait anxiously for the sound... Nothing! "There is a railway sleeper over there in the bushes", said the other man. "Help me throw it in, it's definitely going to make a sound". The two men heave the railway sleeper into the hole and watch it disappear in the darkness...again, Nothing! Suddenly a
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