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    5 Tips to Quickly and Inexpensively Improve Your Brand Identity
    In an overcrowded marketplace, if you're not standing out, then you're invisible. Establishing a brand is absolutely critical to long term, sustainable business growth – especially in service oriented businesses. The single biggest motivator in buying is not data, nor is it facts, it's emotional response. People buy when they feel comfortable, when they feel they can trust you, when the process feels natural and reassuring, and when they come to the feeling that buying will make them feel good.The best way to captivate your audience is with an authentic and powerful personal brand. The benefits of a strong personal branding will give you an edge over your competition and enhance your value in the global marketplace. Branding identifies and differentiates you, your business and your products and services so you stand out from the crowd and get noticed. Your brand could make the difference between prospects and customers.Once you have a powerful personal brand, the next step is to consistently communicate it through your brand identity: logo, business cards, letterhead, web site, invoices and any other outward communications you have.I strongly recommend that every service professional develop a powerful brand first. While that process is taking place, I wanted to provide 5 simple tips that can be implemented quickly to provide an immediate improvement in your brand identity.1. Have a consistent Web address and email address.If you own a web site, then you own a domain name and it is hosted with an Internet Service Provider. For example, my domain is journeyavenue.com. Call your service provider and ask them to set up your email account. I recommend keeping it simple – firstname@yourdomain.com .I recommend including a signature block with all your outgoing e-mail. A signature block is a four to six line mini-advertisement at the end of the message. This can be easily done within the e-mail software so that every outgoing e-mail will automatically include a signature block.Resource: If your ISP doesn't provide this service, I recom
    tive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Inci

    How Can You Really Turn People Off Your Website?
    For most internet marketers, their website is the life blood of their business. It’s where they can display their wares to best effect and to encourage keen and curious visitors to browse their many products and services. The hope is that these precious visitors will be impressed enough by the skill of the advertising copy that they will put their hands in their pockets and reach for their credit cards. But there are some website owners that seem to go to great lengths to do exactly the opposite and use every trick in the book to drive those visitors away. Let’s look at how they cleverly achieve that.One of the best ways to annoy a new visitor to your site into leaving straight away is to bombard them with an in-your-face popup. Luckily, most browsers have popup blockers, but there are some really determined webmasters out there that manage to write code to get round that, so they still have a chance to get their hard earned visitor to reach for the mouse and click on the X. They seem determined to force that fickle visitor to fill in their opt-in box by ramming into their faces. Having one on the homepage just doesn’t seem enough to the really xenophobic website owner, the ones that cry, “Get away. Get away!” Well, guess what. That ploy definitely succeeds.Not far behind the annoying popup in the race to get everyone to desert your website lurks the dreaded flash presentation. Especially the ones that take forever to load up, even on a fast internet connection. Even better are the ones that don’t let you exit from the presentation before it’s finished. You can rest easy in your bed with one of those, because no one is going to hang around for long enough to see what your website is actually selling.Well, lets assume that the really determined visitor, still clutching his or her credit card so tightly that their knuckles are turning white, has managed to close your popup window and stay riveted to your half hour flash film of a boat sailing along some exotic river and has actually got to your homepage. Well, they’ve found it alright, but they can’t find an
    Social scientists, socioeconomists, and social psychologists are increasingly pointing to the fact that the social mood in the United States, and across the world’s culture and civilization is turning bad and that overall social mood is going to get a lot worse before improving. Research graphs and diagrams, such as the Elliot Wave Principle, underscore the finding that there is a natural ebb and flow of social mood (positive vs. negative) and that darker times, socially and politically, lie ahead of us, creating increased tension and negativity. Nowhere is this negative mood more evident than in the bloggosphere where incivility, disrespect, meanness, bullying, and demeaning behavior rule the day, and the posts. What is it that accounts for this negativity among bloggers and what can be done to perhaps soothe and diminish their high degree of vitriol, rancor, meanness, incivility and disrespect?

    I've followed the negativity of blog discussions mainly from the perspective of being curious about the nature of the interactions where the behaviors are as interesting, if not more so, than the content.

    There’s no question passion drives many a blogger’s interactions. Unfortunately, passion is often used as an “excuse” (it’s never a “reason”) to treat another blogger disrespectfully or in an uncivil manner.

    Curiously enough, research also points to increases in the number of heart attacks, cancer incidents, obesity rates, diabetes, suicides, spousal abuse incidents, etc. What’s the connection?

    Whether it’s an increase in incivility or in life-threatening illness and disease, these statistics do not mean that I have to engage in anti-social or self-destructive behavior.

    One can choose what behaviors support one to live a healthy lifestyle and which don't. The same reasoning is true for whether one chooses to be civil or uncivil, respectful or disrespectful, hurtful and harmful or compassionate and understanding in my relationships and interactions, on blogs, that is, in how one chooses to show up in the world.

    Shakespeare said, "An event is neither good nor bad, only thinking makes it so." So, why is one’s "thinking" so negative? What belief systems, mental models of the world and people in the world, assumptions, misconceptions, misperceptions does one have hard-wired into their brain that bring one to reactivity, to negativity in the face of just, well, “words”?

    So, with respect to how I show up in the bloggosphere, the bottom line is the degree to which I am "conscious" — whether I am consciously aware of “how I am” and “who I am” while blogging, and relating to others in a blog community, or am I “unconscious”, being reactive, with no conscious thought of how I am behaving.

    In our current culture in the U.S. where most folks are obsessed with ego needs for control, recognition and security, it's no wonder that most folks' thoughts are "killing thoughts" as opposed to "healing thoughts." The mantra underlying most of our interactions and interrelationships is: “It’s all about me! Out of my way!”

    Moreover, in a culture where many folks gain their sense of identity ("who I am") from a direct association with their "knowledge and information" (the database in their brain), it's no surprise that much of the incivility and reactivity on blogs comes from the perspective that: "When you disagree with my information, well, you disagree with me", and because such disagreement is just too much of a hit to many folks' egos, they react (fight, as opposed to flee or freeze). Agreeing to disagree and engaging in constructive dialogue are fast becoming a lost art forms in Western culture.

    When folks are "unconscious" of “how they are” and “who they are”, when folks are unable or unwilling to engage in self-reflection, their tendency is to associate and behave with a herd mentality — witness the vitriol, the high-pitch ever-escalating level of disrespect, sarcasm (in the guise of "humor"), mocking, bullying, that is taking the place on blogs.

    Much of the negative and disrespectful exchanges in blogs has to do with how one relates to another human being. Life is relationship — the manner in which one chooses to, consciously or unconsciously, relate to, "meet", "see" and accept another person. What’s happening in the bloggosphere is a manifestation of a blogger’s internal conflict that manifests as a failure to relate to another individual in an accepting, compassionate, respectful manner that transcends simple "exchange of knowledge and information."

    So, while the research is what it is, that does not mean one cannot consciously choose how one wants to be in relationship, is dialogue, in conversation when blogging.

    So, how does one become more conscious of one’s blogging behaviors? How does one become conscious of what’s driving one’s negative blogging behavior? By consciously considering what’s underneath one’s need to be uncivil, mean, disrespectful, and demeaning.

    There are two underlying drivers for much of the negative interactions on blogs. These two drivers are characterized as: (1) "It's not about the information or content”, and (2) "It's all about the information or content."

    1. It's not about the content

    From this perspective, what is occurring is the need for an individual blogger to resort to a verbally abusive and bullying approach in an effort to make a "connection" with another person. For other bloggers, the need is to first engage, and then disengage, then engage and disengage, as in a "love-hate" relationship, in order to stay in the game.

    In the arena of psychodynamics or ego psychology, this both of these behaviors are referred to as "negative merging." In some relationships, the only way two people can "merge" or have any semblance of “connectivity” (e.g., mental, emotional,, psychological, social, etc.) is by fighting or arguing. Without the fighting or arguing, there would be no connectivity, no relating. Thus, the need to bully, argue, demean, find fault, nit-pick, etc., supports a blogger top feel engaged and “merged.” It gives the blogger a sense of “belonging”, being psychologically and emotionally connected. It really has nothing to do with the "information" being discussed or exchanged.

    Rather, the negative and uncivil behavior is about connecting and needing to feel "seen" and "heard", in other words, to feel that the blogger is actually “somebody” as opposed to being a “nobody.” Unless the blogger feels they are somebody, they feel they have no sense of value or worth. The only downside is that playing out of this need to be “seen” comes from a deeper place of anger, fear and negativity.

    In “negatively merged” relationships, real and true, mature, heartfelt acceptance, approval, and satisfaction are lacking. So, the only way the two or more bloggers can experience any “false” connection at all is from this place of negative engagement, often it's in the form of poking, being disrespectful, being uncivil, nit-picking, finding fault, etc. .

    In “negative-merged” relationships, such back-and-forth behavior, and childish emotional acting out, becomes the sole source of contact between bloggers. The bottom line is that in negative-merged relationships, negative contact is better than no contact at all.

    So content aside, two or more such bloggers are no different than a couple who, lacking any real heartfelt, mature, adult-level connectivity, resort to arguing and fighting over how to stack the dishes in the dishwasher, fold the laundry, or vacuum the car, or slice the turkey. At the end of the day, for negatively merged bloggers, it's never really about the "content". It's about the need to be "seen" and connect when there's no true feeling of connectedness.

    Until and unless a “negative-merged” inclined blogger expands their awareness and explores what's really "underneath" their need to be negative, uncivil and disrespectful, (i.e., by consciously exploring their limiting self-images, beliefs, preconceptions, "hard wiring" about how they view their self vis-?-vis being in the world and relating to others), there's probably never going to be any change or transformation of that blogger’s behavior. So, they'll fight, lick their wounds, go away and come back to fight another day on another blog, always at another's throat, always argumentative, bickering, poking, criticizing. Why? It's the only way they know how to "connect."

    2. Content is everything.

    The ego-personality is driven by one's Inner Judge and Critic, the inner voice that continually creates drama and upset in our lives, that never allows us to truly feel at peace with ourselves. The inner judge and critic is driven by three major ego needs: control, security and recognition.

    Driven consistently and relentlessly by these three needs, many of us derive our identity, that is, "who I think I am", and "who I take myself to be" from external things, as opposed to experiencing ourselves with integrity and authenticity that arises from being in touch with our Inner Nature, our True and Real Self, from what’s "inside".

    One of the externals from which people gain a sense of their identify is their “information.” For these folks, their mantra is "I am my information." In other words, my identity, who I am, is defined on what I have in my brain, my database. I live in my mind, and my mind defines me as a person.

    Coming from this mental place, then, in a blogging environment, what happens when someone disagrees with an “information identity” blogger, is that the “information identity” blogger is unable and unwilling to see the other’s response as a simple perspective, or point of view, or as just “different from me.” Rather, the “information identity” blogger has a need to react, to become defensive and critical and take the other’s information as a personal affront and as a personal and “attack on me.”

    In our culture of right vs. wrong, good vs. bad, win vs. lose, me vs. you, for many bloggers there is little to no room for acceptance of differences, i.e., "different information". Rather, there’s more of a need for many bloggers to engage in some type of escalating “ad hominem” attack so that the “information identity” blogger can survive, live, and not lose their identity. The “information identity” blogger survives by meeting their need to “be right" in some way, shape or form.

    And so when these “information identity” bloggers feel attacked because another blogger has presented "different information", or disagreed with them, they emotionally feel out of control, insecure, and unrecognized, unseen. Their internal, unconscious reaction is: "My God, I have no identity if my information is "wrong'. I need to fight back and save my self.”

    In this state of (often unconscious) reactivity characterized by anger, fear, worry, resentment, defensiveness, feeling "small", unseen, invisible, unrecognized, unappreciated, being resistant, defensive and agitated, and feeling a loss of control, recognition or emotional security, some bloggers act out so they can feel and see themselves as big, large, as “somebody” with an identity.

    ”Information identity” bloggers might be surprised if they were to explore why they need to act out and sting, poke, demean and bully others, why they need to attack, defend and counter-attack, why they are so caught up in identifying with "my information."

    What happens in the bloggosphere is really no different from what happens between and among individuals and couples every day, at work, at home and at play, i.e., occurrences of the same behaviors that manifest when folks allow their ego-personalities and "comparative-judgmental minds" to get in the way of a healthy relationship, a healthy dialogue, a healthy interaction. The dynamic here with the “information identity: blogger, is that they are being by their need for control, recognition and security as opposed to allowing their self to coming from one's inner plane where one can be perfectly comfortable with who one is and where one is without needing to be right and without depending on one’s information as the source of who they are.

    The poking, the disrespect, the vitriol and incivility are all about resistance, denial and projecting. It's all about not being "consciously conscious of "Who I am" and "How I am" in relationship; so the negativity comes from one's locking on to cruise control, being "unconscious" and simply reacting to everything happening "outside". It's about needing to look "outside" for what's lacking "inside."

    While some may view ad hominem attacks, rudeness, disrespect, poking, bullying and negative behaviors as "common" in today’s discussions and relationships, they are not, neither for children nor for adults, and sometimes, in the bloggosphere, it's hard to tell the difference. Reactive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Inci

    How to Create a Strategic Position for your Company
    A strategic position statement is kind of like a statement for your company. You want to explain this statement how you view your company and how you view it within the rest of your marketplace.Circuit City is a good example. It's an electronic department store that is making excellent profit margins while their competition is going out of business. They've taken a unique strategic position, being number one in service and taken that all the way down to their USP which is "Service Above Beyond All That Is Expected."It's almost impossible to be the best in all and that's why you need to figure out what makes your unique and what your strategic positioning is going to be. What's your number one calling card or claim to fame going to be?There have been tons written about the subject positioning. Positioning has been the marketing philosophy for most successful companies over the last ten years. But what is it? And how can you use it? What place do you hold in the public's mind? If the answer is none, then again, you have a problem.If you hold no place or a negative one in your public or Marketplace's minds, then they're not going to do business with you.For example Sony has been first at innovation. They to be first in whatever's next in technology. K-Mart the cheapest price store that won't be undersold. Price and full lines are their battlefields for your mind.What's the best battlefield (Strategic Position) for you to take?You've got to understand that any decision to buy or use someone takes place in the mind. So, if you're not in mind then they probably won't buy from you or use you. You basically, "aren't there" without a position.Some of the most common examples of positioning are service, speed of delivery of service, latest technologies, Guarantees, and lowest price.Your company probably has already carved out a niche for itself of some kind. The problem here is that too many of you owners out there don't even realize what the identity of that niche is. Often times the salespeopl
    " (the database in their brain), it's no surprise that much of the incivility and reactivity on blogs comes from the perspective that: "When you disagree with my information, well, you disagree with me", and because such disagreement is just too much of a hit to many folks' egos, they react (fight, as opposed to flee or freeze). Agreeing to disagree and engaging in constructive dialogue are fast becoming a lost art forms in Western culture.

    When folks are "unconscious" of “how they are” and “who they are”, when folks are unable or unwilling to engage in self-reflection, their tendency is to associate and behave with a herd mentality — witness the vitriol, the high-pitch ever-escalating level of disrespect, sarcasm (in the guise of "humor"), mocking, bullying, that is taking the place on blogs.

    Much of the negative and disrespectful exchanges in blogs has to do with how one relates to another human being. Life is relationship — the manner in which one chooses to, consciously or unconsciously, relate to, "meet", "see" and accept another person. What’s happening in the bloggosphere is a manifestation of a blogger’s internal conflict that manifests as a failure to relate to another individual in an accepting, compassionate, respectful manner that transcends simple "exchange of knowledge and information."

    So, while the research is what it is, that does not mean one cannot consciously choose how one wants to be in relationship, is dialogue, in conversation when blogging.

    So, how does one become more conscious of one’s blogging behaviors? How does one become conscious of what’s driving one’s negative blogging behavior? By consciously considering what’s underneath one’s need to be uncivil, mean, disrespectful, and demeaning.

    There are two underlying drivers for much of the negative interactions on blogs. These two drivers are characterized as: (1) "It's not about the information or content”, and (2) "It's all about the information or content."

    1. It's not about the content

    From this perspective, what is occurring is the need for an individual blogger to resort to a verbally abusive and bullying approach in an effort to make a "connection" with another person. For other bloggers, the need is to first engage, and then disengage, then engage and disengage, as in a "love-hate" relationship, in order to stay in the game.

    In the arena of psychodynamics or ego psychology, this both of these behaviors are referred to as "negative merging." In some relationships, the only way two people can "merge" or have any semblance of “connectivity” (e.g., mental, emotional,, psychological, social, etc.) is by fighting or arguing. Without the fighting or arguing, there would be no connectivity, no relating. Thus, the need to bully, argue, demean, find fault, nit-pick, etc., supports a blogger top feel engaged and “merged.” It gives the blogger a sense of “belonging”, being psychologically and emotionally connected. It really has nothing to do with the "information" being discussed or exchanged.

    Rather, the negative and uncivil behavior is about connecting and needing to feel "seen" and "heard", in other words, to feel that the blogger is actually “somebody” as opposed to being a “nobody.” Unless the blogger feels they are somebody, they feel they have no sense of value or worth. The only downside is that playing out of this need to be “seen” comes from a deeper place of anger, fear and negativity.

    In “negatively merged” relationships, real and true, mature, heartfelt acceptance, approval, and satisfaction are lacking. So, the only way the two or more bloggers can experience any “false” connection at all is from this place of negative engagement, often it's in the form of poking, being disrespectful, being uncivil, nit-picking, finding fault, etc. .

    In “negative-merged” relationships, such back-and-forth behavior, and childish emotional acting out, becomes the sole source of contact between bloggers. The bottom line is that in negative-merged relationships, negative contact is better than no contact at all.

    So content aside, two or more such bloggers are no different than a couple who, lacking any real heartfelt, mature, adult-level connectivity, resort to arguing and fighting over how to stack the dishes in the dishwasher, fold the laundry, or vacuum the car, or slice the turkey. At the end of the day, for negatively merged bloggers, it's never really about the "content". It's about the need to be "seen" and connect when there's no true feeling of connectedness.

    Until and unless a “negative-merged” inclined blogger expands their awareness and explores what's really "underneath" their need to be negative, uncivil and disrespectful, (i.e., by consciously exploring their limiting self-images, beliefs, preconceptions, "hard wiring" about how they view their self vis-?-vis being in the world and relating to others), there's probably never going to be any change or transformation of that blogger’s behavior. So, they'll fight, lick their wounds, go away and come back to fight another day on another blog, always at another's throat, always argumentative, bickering, poking, criticizing. Why? It's the only way they know how to "connect."

    2. Content is everything.

    The ego-personality is driven by one's Inner Judge and Critic, the inner voice that continually creates drama and upset in our lives, that never allows us to truly feel at peace with ourselves. The inner judge and critic is driven by three major ego needs: control, security and recognition.

    Driven consistently and relentlessly by these three needs, many of us derive our identity, that is, "who I think I am", and "who I take myself to be" from external things, as opposed to experiencing ourselves with integrity and authenticity that arises from being in touch with our Inner Nature, our True and Real Self, from what’s "inside".

    One of the externals from which people gain a sense of their identify is their “information.” For these folks, their mantra is "I am my information." In other words, my identity, who I am, is defined on what I have in my brain, my database. I live in my mind, and my mind defines me as a person.

    Coming from this mental place, then, in a blogging environment, what happens when someone disagrees with an “information identity” blogger, is that the “information identity” blogger is unable and unwilling to see the other’s response as a simple perspective, or point of view, or as just “different from me.” Rather, the “information identity” blogger has a need to react, to become defensive and critical and take the other’s information as a personal affront and as a personal and “attack on me.”

    In our culture of right vs. wrong, good vs. bad, win vs. lose, me vs. you, for many bloggers there is little to no room for acceptance of differences, i.e., "different information". Rather, there’s more of a need for many bloggers to engage in some type of escalating “ad hominem” attack so that the “information identity” blogger can survive, live, and not lose their identity. The “information identity” blogger survives by meeting their need to “be right" in some way, shape or form.

    And so when these “information identity” bloggers feel attacked because another blogger has presented "different information", or disagreed with them, they emotionally feel out of control, insecure, and unrecognized, unseen. Their internal, unconscious reaction is: "My God, I have no identity if my information is "wrong'. I need to fight back and save my self.”

    In this state of (often unconscious) reactivity characterized by anger, fear, worry, resentment, defensiveness, feeling "small", unseen, invisible, unrecognized, unappreciated, being resistant, defensive and agitated, and feeling a loss of control, recognition or emotional security, some bloggers act out so they can feel and see themselves as big, large, as “somebody” with an identity.

    ”Information identity” bloggers might be surprised if they were to explore why they need to act out and sting, poke, demean and bully others, why they need to attack, defend and counter-attack, why they are so caught up in identifying with "my information."

    What happens in the bloggosphere is really no different from what happens between and among individuals and couples every day, at work, at home and at play, i.e., occurrences of the same behaviors that manifest when folks allow their ego-personalities and "comparative-judgmental minds" to get in the way of a healthy relationship, a healthy dialogue, a healthy interaction. The dynamic here with the “information identity: blogger, is that they are being by their need for control, recognition and security as opposed to allowing their self to coming from one's inner plane where one can be perfectly comfortable with who one is and where one is without needing to be right and without depending on one’s information as the source of who they are.

    The poking, the disrespect, the vitriol and incivility are all about resistance, denial and projecting. It's all about not being "consciously conscious of "Who I am" and "How I am" in relationship; so the negativity comes from one's locking on to cruise control, being "unconscious" and simply reacting to everything happening "outside". It's about needing to look "outside" for what's lacking "inside."

    While some may view ad hominem attacks, rudeness, disrespect, poking, bullying and negative behaviors as "common" in today’s discussions and relationships, they are not, neither for children nor for adults, and sometimes, in the bloggosphere, it's hard to tell the difference. Reactive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Inci

    How to Become a Seller on eBay?
    EBay is that magical word that sends people laughing to their bank. EBay has provided employment to millions of people directly or indirectly. EBay has taught a new way of conducting business on the net to an extent that many firms were compelled to look at this business model. Although this business model is not new, eBay used it to advantage of all the people involved in the process.When you register on eBay, you can immediately start your buying activity. This doesn’t apply for sellers. Sellers have to go through few more steps to become a registered seller on eBay, the largest online place on earth. Seller account on eBay is needed due to transaction fees charged by eBay to sellers (buyers are not charged anything or stated other way round, the fees is included in the final price). The simple seller’s account set up wizard guides you through to set up the account. You will be asked to furnish your credit card details (number, expiry date, etc) and your checking account number. You will have to fill in your checking account details like bank name and account number. You will be asked to place your priorities for the fees deduction source. You may select either of the two – your credit card or your checking account.Once you have furnished these details, your information will be submitted to the central processing system. You may have to wait for one to two days to commence your selling operations through eBay. You will receive a confirmation mail from eBay to this count.
    pposed to being a “nobody.” Unless the blogger feels they are somebody, they feel they have no sense of value or worth. The only downside is that playing out of this need to be “seen” comes from a deeper place of anger, fear and negativity.

    In “negatively merged” relationships, real and true, mature, heartfelt acceptance, approval, and satisfaction are lacking. So, the only way the two or more bloggers can experience any “false” connection at all is from this place of negative engagement, often it's in the form of poking, being disrespectful, being uncivil, nit-picking, finding fault, etc. .

    In “negative-merged” relationships, such back-and-forth behavior, and childish emotional acting out, becomes the sole source of contact between bloggers. The bottom line is that in negative-merged relationships, negative contact is better than no contact at all.

    So content aside, two or more such bloggers are no different than a couple who, lacking any real heartfelt, mature, adult-level connectivity, resort to arguing and fighting over how to stack the dishes in the dishwasher, fold the laundry, or vacuum the car, or slice the turkey. At the end of the day, for negatively merged bloggers, it's never really about the "content". It's about the need to be "seen" and connect when there's no true feeling of connectedness.

    Until and unless a “negative-merged” inclined blogger expands their awareness and explores what's really "underneath" their need to be negative, uncivil and disrespectful, (i.e., by consciously exploring their limiting self-images, beliefs, preconceptions, "hard wiring" about how they view their self vis-?-vis being in the world and relating to others), there's probably never going to be any change or transformation of that blogger’s behavior. So, they'll fight, lick their wounds, go away and come back to fight another day on another blog, always at another's throat, always argumentative, bickering, poking, criticizing. Why? It's the only way they know how to "connect."

    2. Content is everything.

    The ego-personality is driven by one's Inner Judge and Critic, the inner voice that continually creates drama and upset in our lives, that never allows us to truly feel at peace with ourselves. The inner judge and critic is driven by three major ego needs: control, security and recognition.

    Driven consistently and relentlessly by these three needs, many of us derive our identity, that is, "who I think I am", and "who I take myself to be" from external things, as opposed to experiencing ourselves with integrity and authenticity that arises from being in touch with our Inner Nature, our True and Real Self, from what’s "inside".

    One of the externals from which people gain a sense of their identify is their “information.” For these folks, their mantra is "I am my information." In other words, my identity, who I am, is defined on what I have in my brain, my database. I live in my mind, and my mind defines me as a person.

    Coming from this mental place, then, in a blogging environment, what happens when someone disagrees with an “information identity” blogger, is that the “information identity” blogger is unable and unwilling to see the other’s response as a simple perspective, or point of view, or as just “different from me.” Rather, the “information identity” blogger has a need to react, to become defensive and critical and take the other’s information as a personal affront and as a personal and “attack on me.”

    In our culture of right vs. wrong, good vs. bad, win vs. lose, me vs. you, for many bloggers there is little to no room for acceptance of differences, i.e., "different information". Rather, there’s more of a need for many bloggers to engage in some type of escalating “ad hominem” attack so that the “information identity” blogger can survive, live, and not lose their identity. The “information identity” blogger survives by meeting their need to “be right" in some way, shape or form.

    And so when these “information identity” bloggers feel attacked because another blogger has presented "different information", or disagreed with them, they emotionally feel out of control, insecure, and unrecognized, unseen. Their internal, unconscious reaction is: "My God, I have no identity if my information is "wrong'. I need to fight back and save my self.”

    In this state of (often unconscious) reactivity characterized by anger, fear, worry, resentment, defensiveness, feeling "small", unseen, invisible, unrecognized, unappreciated, being resistant, defensive and agitated, and feeling a loss of control, recognition or emotional security, some bloggers act out so they can feel and see themselves as big, large, as “somebody” with an identity.

    ”Information identity” bloggers might be surprised if they were to explore why they need to act out and sting, poke, demean and bully others, why they need to attack, defend and counter-attack, why they are so caught up in identifying with "my information."

    What happens in the bloggosphere is really no different from what happens between and among individuals and couples every day, at work, at home and at play, i.e., occurrences of the same behaviors that manifest when folks allow their ego-personalities and "comparative-judgmental minds" to get in the way of a healthy relationship, a healthy dialogue, a healthy interaction. The dynamic here with the “information identity: blogger, is that they are being by their need for control, recognition and security as opposed to allowing their self to coming from one's inner plane where one can be perfectly comfortable with who one is and where one is without needing to be right and without depending on one’s information as the source of who they are.

    The poking, the disrespect, the vitriol and incivility are all about resistance, denial and projecting. It's all about not being "consciously conscious of "Who I am" and "How I am" in relationship; so the negativity comes from one's locking on to cruise control, being "unconscious" and simply reacting to everything happening "outside". It's about needing to look "outside" for what's lacking "inside."

    While some may view ad hominem attacks, rudeness, disrespect, poking, bullying and negative behaviors as "common" in today’s discussions and relationships, they are not, neither for children nor for adults, and sometimes, in the bloggosphere, it's hard to tell the difference. Reactive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Inci

    Affiliate Business : Ten Checklists for Your Success
    While it can be quite easy to start an online business, not all people make a success. How then successful business man/woman could make it? Every successful business has its own story, however, there are some common factors that make a business hard to fell down.Here is ten checklist that help you to be successful.1. Set a goalWithout a goal, a success is driven just by chance and it's very low. Your ultimate goal is generating substantial income from your site. But how much? If you're an affiliate business starter, don't set too much: otherwise you'll be depressed. For each site I built and going to build, my firs goal is to earn about $500 a month. For some people, this may sound too small or may not. But in reality to reach $500 within 2 month is a success.Build more than one content site. This is what most of affiliates do. Let's say you build 10 niche web sites. This will make you $5,000 a month.2. Make a planA plan makes your work be organized. Building an affiliate site within two month is a descent plan. Within the first month, do a research to find profitable keywords, affiliate programs, and some resources to which you can refer when you write content pages. And within the second month write one article every day. At the end of second month you will have keyword rich contents armored with affiliate program. And publish it by obtaining domain name and web hosting company.3. Set a budgetWhile you can start an affiliate business even without investing any penny, it is recommended to make a descent investment. We all know that something for nothing mentality eventually doesn't work. Inevitable investment is for the domain name and web hosting.If you are a starter, purchase Ken Evoy's "Site Build It!" package. It includes everything you need so that it will shorten your learning time and help you earn income through online. The more details can you find at www.mikino.comIf you have a choice other than the "Site Build It!", i
    sponse as a simple perspective, or point of view, or as just “different from me.” Rather, the “information identity” blogger has a need to react, to become defensive and critical and take the other’s information as a personal affront and as a personal and “attack on me.”

    In our culture of right vs. wrong, good vs. bad, win vs. lose, me vs. you, for many bloggers there is little to no room for acceptance of differences, i.e., "different information". Rather, there’s more of a need for many bloggers to engage in some type of escalating “ad hominem” attack so that the “information identity” blogger can survive, live, and not lose their identity. The “information identity” blogger survives by meeting their need to “be right" in some way, shape or form.

    And so when these “information identity” bloggers feel attacked because another blogger has presented "different information", or disagreed with them, they emotionally feel out of control, insecure, and unrecognized, unseen. Their internal, unconscious reaction is: "My God, I have no identity if my information is "wrong'. I need to fight back and save my self.”

    In this state of (often unconscious) reactivity characterized by anger, fear, worry, resentment, defensiveness, feeling "small", unseen, invisible, unrecognized, unappreciated, being resistant, defensive and agitated, and feeling a loss of control, recognition or emotional security, some bloggers act out so they can feel and see themselves as big, large, as “somebody” with an identity.

    ”Information identity” bloggers might be surprised if they were to explore why they need to act out and sting, poke, demean and bully others, why they need to attack, defend and counter-attack, why they are so caught up in identifying with "my information."

    What happens in the bloggosphere is really no different from what happens between and among individuals and couples every day, at work, at home and at play, i.e., occurrences of the same behaviors that manifest when folks allow their ego-personalities and "comparative-judgmental minds" to get in the way of a healthy relationship, a healthy dialogue, a healthy interaction. The dynamic here with the “information identity: blogger, is that they are being by their need for control, recognition and security as opposed to allowing their self to coming from one's inner plane where one can be perfectly comfortable with who one is and where one is without needing to be right and without depending on one’s information as the source of who they are.

    The poking, the disrespect, the vitriol and incivility are all about resistance, denial and projecting. It's all about not being "consciously conscious of "Who I am" and "How I am" in relationship; so the negativity comes from one's locking on to cruise control, being "unconscious" and simply reacting to everything happening "outside". It's about needing to look "outside" for what's lacking "inside."

    While some may view ad hominem attacks, rudeness, disrespect, poking, bullying and negative behaviors as "common" in today’s discussions and relationships, they are not, neither for children nor for adults, and sometimes, in the bloggosphere, it's hard to tell the difference. Reactive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Inci

    Market Research Ignorance
    Recently, I was invited to participate in a focus group for women regarding casual restaurants. The panel consisted of eight other young women who frequented casual restaurants enough to be informed on the subject to be able to properly provide information regarding them.The focus group started off well enough - the panel conductor introduced herself, and asked us to do the same. She did this to simply create a better group dynamic, not for record collection purposes. She then proceeded to ask us to write down our top five casual restaurants on a piece of paper. Once done, as a group we compiled a listing of these restaurants. There was a lot of overlap, especially with the big popular chain restaurants. The more obscure restaurants were crossed off from the list, and the conductor asked us to focus in on three particularly trendy restaurants. The women in the group then freely began voicing their opinions to the conductor on these selected restaurants. When a crossed off restaurant made its way back into the discussion, the conductor gently guided the group back to the discussion of the top three restaurants. This is where things got interesting.One of the women in the group could not understand why the discussion could not involve the restaurants crossed from the list. After becoming defensive about her favorite restaurant (which happened to be crossed off), she began questioning the panel conductor and demanded to know what the "real" purpose behind the focus group was. Another woman, who interestingly enough, knew the woman who was at this point irate, joined in. The panel conductor tactfully answered some of their questions until she realized the women had no interest in listening to what she had to say. She then stopped answering questions and asked the women to leave.At first the women refused, but at the mention of receiving their focus group participation payment in full, started to get up and leave. Before leaving the room, the woman who started the argument asked the survey conductor if the whole point behind the focus group was to answer questi
    tive elements cause mental, emotional and even physical pain, and discomfort and for the actual and lurking "ringside" participants and observers, even though they may not even be aware of it. The discord does take a toll, one way or another.

    Where some lurkers would honestly and sincerely like to offer their perspectives in a safe environment, they are often wary of doing so as they don’t want to come up against bloggers whose need is to "take it personally" and who react to "different" takes and information in a negative, poking, rejecting manner. It’s the “information identity” bloggers who make many blogs unsafe for so many others who have worthy contributions to make.

    So, The negativity is an attempt to fill this hole of deficiency, thinking that spending time and energy being critical, judgmental, demeaning and disrespectful of others will somehow make me feel "better" at the expense of those who I am stepping on and over in my attempts to get to the top of some ladder (financial, social professional, etc.) that will make me feel like "somebody."

    So, what can bloggers do to ensure a more inclusive, safe, mutually-respective container for adult-adult dialogue and reduce the intense degree of negativity that permeates so much of the bloggosphere?

    Perhaps bloggers can envision and then act to create an environment where one can notice, accept and appreciate the uniqueness of another blogger’s perspective without automatically jumping on the "me vs. you", "right vs. wrong", "good vs. bad" "expert vs. novice", “intelligent vs. stupid” continuum.

    Perhaps bloggers can take some time to move out of their intellectual zip code of ”It’s all about what I know.” and explore the perhaps, more foreign, landscape of non-violent communication to enhance the quality of some of their interactions, even approaching discussions with the curiosity of a “beginner’s mind”, a neutral mind.

    Perhaps bloggers can take a deep breath, sense into their bodies and experience their feelings and emotions, before responding to a post and consciously ask themselves, “Why would a reasonable, rational, decent person like me consciously choose to be disrespectful, uncivil and harm another person simply because their "information" is different from my "information."

    Gandhi said, “Be the change you want to see.” So, if you are engaging in uncivil, disrespectful, demeaning behaviors as a blogger, don’t wait for others to change their tone and tenor. It starts with you.

    As Rumi says, "Out beyond right doing and wrong doing, there is a field; I'll meet you there." Come from that place in your blogs and interact from that part of yourself that is respectful, accepting, compassionate, empathic, and inclusive.

    Bloggers can choose to play in that field with their colleagues; or they can choose to create and fight in a battlefield of words, of ego, hostility and lost identity. One brings happiness, collegiality, contentment and well-being; the other brings pain and suffering, mentally, emotionally, physically, socially, and spiritually.

    Incivility and negativity are all about "resistance" to someone or something “out there” with which one feels uncomfortable. Incivility and negativity are all about being "unconscious” of how one is in relationship. Incivility and negativity are all about the ego’s need for control, recognition and security and being unwilling to go “inside” and explore why one needs to hurt, be verbally abusive, and disrespect another. Incivility and negativity are largely about the mantras: “I’d rather be right than happy." Or, "I have to be somebody at the expense of being seen as a nobody."

    Life, after all, is choices. Do I choose to be reactive, hurtful, negative and uncivil? Why? Really, really, really, why?

    (c) 2006, Peter Vajda, Ph.D. All rights in all media reserved. ---ABOUT THE AUTHOR---

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