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    dle person to a lot of information brokerage. They are the point people between the client and the head of the agency, betwe
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    Before we discuss just what constitutes 'evil,' let's be brutally honest.

    Ad agency account people have very, very tough jobs. In actuality, they probably have the hardest positions there are to be had in the entire world of advertising.

    Why?

    Well, in addition to not being able to participate in 'every day is dress down Friday' like the creatives are able, being an account person means taking marching orders while trying to stay the course.

    The account person is the middle person to a lot of information brokerage. They are the point people between the client and the head of the agency, betwee

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    gh jobs. In actuality, they probably have the hardest positions there are to be had in the entire world of advertising.

    Why?

    Well, in addition to not being able to participate in 'every day is dress down Friday' like the creatives are able, being an account person means taking marching orders while trying to stay the course.

    The account person is the middle person to a lot of information brokerage. They are the point people between the client and the head of the agency, betwe

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    >Why?

    Well, in addition to not being able to participate in 'every day is dress down Friday' like the creatives are able, being an account person means taking marching orders while trying to stay the course.

    The account person is the middle person to a lot of information brokerage. They are the point people between the client and the head of the agency, betwe

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    le, being an account person means taking marching orders while trying to stay the course.

    The account person is the middle person to a lot of information brokerage. They are the point people between the client and the head of the agency, betwe

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    dle person to a lot of information brokerage. They are the point people between the client and the head of the agency, between the client and the creatives, between the client and the media department, between the media department and the head of the agency, between the head of the agency and the creatives, and between the producers and, well, hopefully you get it.

    They are it.

    All communications go through them, and as such, they are ALWAYS put in the position of having to bear bad news. What do ad agency people do? They middle man bad news.

    "The client wants to reduce the budget for next quarter.

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