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Write You - Search Engine Optimization Tips For 2005 - Part Three
I had an interesting discussion the other day with the love of my life, the apple of my eye, the woman that inspires me… (that is all true, and also just in case she is reading this. I’m sure you all understand!) We were talking about the idea that many salesman out there are simply out to make as much as they can, then look for the next hustle. She felt that salesmen, for the most part, lack some integrity an
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to
I was rushing through the white-tented terminal building at Denver International Airport when my attention was diverted – as if often is -- by a storefront massage business. Checking my wristwatch, I calculated I had just enough time for a 20-minute chair massage.I settled onto the light gray vinyl chair and placed my face inside the cushioned headrest. The massage therapist introduced himself. "I'm Lee," he s
Links
Links, links, links. Everybody wants people to link to their websites. Why? The truth is that high quality links to your website are important as regards search engine popularity. The question everybody asks though is "... yeah that's great but how do I get people to link to my site?"
Well firstly there are three different types of links:
Reciprocal
A reciprocal link is when you find a site that you want to get a link from. You place a link to this website on your resources page. You then email the webmaster of the other site and ask for a link in return. The webmaster can then either accept or decline your request.
This is a very hit-and-miss process. If you make 100 reciprocal link requests you may only get 5 links. It's also very time consuming but can be worthwhile if you get a few strong links from it. These links can "lead" the search engines directly to your site and get you indexed faster.
One note is to never name your links page "links". Call it resources. Call it related sites but never call the page "links". Some search engines frown on this. Also try to avoid the automated reciprocal linking software packages - personally I delete any request received from users of these packages without even reading it. Most other website owners will too.
Non-Reciprocal
A non-reciprocal link is where you ask another website to link to yours but you don't offer to link to them in return. Unless you have a truly massive and popular website this is not a request you can make very often . Don't expect website owners to fall over themselves offering free links to your brand new site. Very few people can ask for a non-reciprocal link and make it happen. One possible way of getting this type of link is to
offer some kind of freebie in return. A free ebook or some other
incentive might just work.
Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These
are the best possible kind of links because you don't need to go looking for them.
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to y
The business world is busy. The streets are filled with people with their coat and ties on and carrying their suitcases, rushing to get to daily work – imagine the view of Wall Street in New York.You find it quite difficult to schedule and to accomplish multiple tasks simultaneously. Good thing, the online technology makes our stressful lives somehow lighter. Businesses, suppliers, and other services offer the
Reciprocal
A reciprocal link is when you find a site that you want to get a link from. You place a link to this website on your resources page. You then email the webmaster of the other site and ask for a link in return. The webmaster can then either accept or decline your request.
This is a very hit-and-miss process. If you make 100 reciprocal link requests you may only get 5 links. It's also very time consuming but can be worthwhile if you get a few strong links from it. These links can "lead" the search engines directly to your site and get you indexed faster.
One note is to never name your links page "links". Call it resources. Call it related sites but never call the page "links". Some search engines frown on this. Also try to avoid the automated reciprocal linking software packages - personally I delete any request received from users of these packages without even reading it. Most other website owners will too.
Non-Reciprocal
A non-reciprocal link is where you ask another website to link to yours but you don't offer to link to them in return. Unless you have a truly massive and popular website this is not a request you can make very often . Don't expect website owners to fall over themselves offering free links to your brand new site. Very few people can ask for a non-reciprocal link and make it happen. One possible way of getting this type of link is to
offer some kind of freebie in return. A free ebook or some other
incentive might just work.
Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These
are the best possible kind of links because you don't need to go looking for them.
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to
Business ToolsAdmit it – seeing your competitor’s picture in a feature article in the newspaper or a trade publication gave you a flash of jealousy.You’re right to be envious – any prospective client for your services who reads that interview or feature automatically assumes your competitor is the leading expert in your field.When prospects and clients read about you in newspapers, magazines, or
Non-Reciprocal
A non-reciprocal link is where you ask another website to link to yours but you don't offer to link to them in return. Unless you have a truly massive and popular website this is not a request you can make very often . Don't expect website owners to fall over themselves offering free links to your brand new site. Very few people can ask for a non-reciprocal link and make it happen. One possible way of getting this type of link is to
offer some kind of freebie in return. A free ebook or some other
incentive might just work.
Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These
are the best possible kind of links because you don't need to go looking for them.
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to
This is a crazy business; do you not agree? Search Engine Optimization Services. Really, who would pay for these services? You would be surprised. I have one client that was paying a fair amount of money for Adword advertising and it did not land them one internet customer. Why?Well, they had a website and it looked pretty good. The problem was that it was invisible to the search engines. It blew my min
Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These
are the best possible kind of links because you don't need to go looking for them.
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to
Setting up an Adwords campaign is easy isn’t it? You bid on your chosen key words and the visitors will come rolling in. Well it’s not quite like that and its all because of the fiendish way Google decides when and at what position to display your ad.Your ad is ranked on search results and content pages based on various performance factors, including maximum cost-per-click (CPC), clickthrough rate (CTR), and t
Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.
There are other methods to get links to your site but that again goes beyond the scope of this article.
Well I hope you enjoyed what you've read in Parts 1, 2 and 3. These articles will provide you with the basic knowledge you need but there's lots more to learn if you want to be truly successful in the search engines.
(c) Niall Roche - All Rights Reserved
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