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    Write You - How Will A Content Management System Improve The Effectiveness Of My Website?

    What's Standing Between You and a Six-Figure Income?
    When I ask this question in sales seminars, I consistently receive these five answers from the attendees:1. Not enough time in the day to service that many customers.2. My market is too small to support the kind of sales volume I need to earn a six-figure income.3. I’m lousy at prospecting for new business.4. My compensation is tied to gross margin and my market is too competitive to yield the gross margin I need to get into a high enough bracket to produce a six-figure income.5. I’m not money motivated; I’m content with my current income.Assuming that you are not currently earning a six-figure income, can you think of any other reasons that are standing in your way?I can’t help you if your market is too small or if you lack the motivation to grow your sales and consequently your income. In other words, if you’re d
    ch as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the ne

    Employment Binders: Golden Handcuffs for the Working Class
    Stock options and the availability for executives to cash in on them are often accompanied by what they called golden handcuffs. In other words if you leave the company you lose the rights to exercise the stock options and that means you will stay there longer working for the company rather than leave and take your working knowledge and expertise and go to another company. This strategy works very well for keeping intact organizational capital amongst the top executives.But did you know that there are employment binders and strategies such as the golden handcuffs that are used for the working class as well? Consider if you will that most large corporations have credit unions and they can help you buy a home and they know you will pay back the money because you have a job working at the company, which also owns the credit union. Once you borrow the money
    The downfall of many websites is that their content is allowed to become out-of-date. This disappoints visitors, who are looking for more than the old information they find. It is also frustrating for the website owner, who may not have the resources to enable more regular updates.

    The facility to update a website’s content directly, without any reliance on a web development partner, is an essential tool for many business owners. Good use of a Content Management System (CMS) brings clear business benefits by improving a website’s effectiveness. How would you benefit by using a CMS to update your website?

    What Is A Content Management System?

    Unlike much IT terminology, the definition of "content management system" is fairly intuitive: it is a system that enables you, the website owner, to update your website’s content. Most importantly, a CMS makes it possible to change the content on your website without the involvement of your web designer.

    How Could I Use A Content Management System On My Website?

    The ability to manage the content on your website gives you the freedom to publish a variety of information. Typical uses for a CMS include publishing:

    • News, announcements and press releases
    • Articles and newsletters
    • Product details
    • Special offers
    • Testimonials and case studies
    • Vacancies and personnel profiles
    • Useful links
    • Online resources and downloads
    How Will I Know Whether A Content Management System Will Benefit Me?

    Various "symptoms" suggest that you will benefit from using a CMS:

    • Do you regularly ask your web designer to update text / images on your website?
    • Are you reliant on your web designer to keep your website in sync with activities elsewhere in your business, such as new product launches, price changes or marketing campaigns?
    • Do you find that the cost of paying your website designer to maintain your website is getting too high?
    • Are you frustrated that some of the content on your website is out-of-date or inaccurate?
    • Do you ever miss business opportunities by not being able to add timely or topical content in response to changes in your market?
    If you answer "Yes" to one or more of these questions, you should use a CMS to update your website.

    What Are The Business Benefits Of A Content Management System?

    You will benefit by implementing a CMS for a number of reasons:

    Lower website maintenance costs
    The immediate benefit is financial. Updating your own website, rather than paying a website designer to make changes on your behalf, will save you money.

    Using a CMS usually incurs a fixed charge which does not vary with the number of changes you make. Therefore, the more you use your CMS, the lower the "per change" cost. When a website designer makes changes on your behalf, they will charge for each change and so the "per change" cost is never reduced.

    Using a Content Management System can reduce on on-going website costs.

    Timely and topical content
    A CMS enables you to make immediate changes to your website. Furthermore, many CMS’s provide you with the option of specifying a start and an end date for content, which means you can control exactly when something appears on your website.

    You might want to show certain content at a particular time of year, such as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the ne

    Google Approved Similarity Engine Patent
    This is a high impact sign of the times for the Search Engine Marketing industry and the likes. Plagiarism has always been a problem for Internet Marketing specialists as the search engines do not like duplicate content. Unique content can be time consuming to produce and to avoid similar content is just as difficult. All content copywriters want their work to be recognised and unique content is half way to winning the content wars.Google were awarded this patent (patent number 7,158,961) after more then five years in the application process. Other large organisations have filed similar patents, but Google have, yet again, come out with the application grant.Another take is that Google’s similarity engine will hopefully assist Google in providing an even better set of results to the search audience. By stripping out similar/duplica
    MS makes it possible to change the content on your website without the involvement of your web designer.

    How Could I Use A Content Management System On My Website?

    The ability to manage the content on your website gives you the freedom to publish a variety of information. Typical uses for a CMS include publishing:

    • News, announcements and press releases
    • Articles and newsletters
    • Product details
    • Special offers
    • Testimonials and case studies
    • Vacancies and personnel profiles
    • Useful links
    • Online resources and downloads
    How Will I Know Whether A Content Management System Will Benefit Me?

    Various "symptoms" suggest that you will benefit from using a CMS:

    • Do you regularly ask your web designer to update text / images on your website?
    • Are you reliant on your web designer to keep your website in sync with activities elsewhere in your business, such as new product launches, price changes or marketing campaigns?
    • Do you find that the cost of paying your website designer to maintain your website is getting too high?
    • Are you frustrated that some of the content on your website is out-of-date or inaccurate?
    • Do you ever miss business opportunities by not being able to add timely or topical content in response to changes in your market?
    If you answer "Yes" to one or more of these questions, you should use a CMS to update your website.

    What Are The Business Benefits Of A Content Management System?

    You will benefit by implementing a CMS for a number of reasons:

    Lower website maintenance costs
    The immediate benefit is financial. Updating your own website, rather than paying a website designer to make changes on your behalf, will save you money.

    Using a CMS usually incurs a fixed charge which does not vary with the number of changes you make. Therefore, the more you use your CMS, the lower the "per change" cost. When a website designer makes changes on your behalf, they will charge for each change and so the "per change" cost is never reduced.

    Using a Content Management System can reduce on on-going website costs.

    Timely and topical content
    A CMS enables you to make immediate changes to your website. Furthermore, many CMS’s provide you with the option of specifying a start and an end date for content, which means you can control exactly when something appears on your website.

    You might want to show certain content at a particular time of year, such as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the ne

    Global Domains International - GDI - The Cost of Internet Business
    Compared to starting a regular, brick and mortar business, having a part-time or full-time internet business can be a lot less money. But, there are many internet businesses out there that still have a high overhead cost. It is not unusual to have a start up cost of a few hundred dollars and then to have a monthly overhead of at least $200 in supplies just to run the business. Then there are other costs involved as well. For an internet business to be successful, you need a web site. Many businesses provide a web site that is prefabricated.They just attach the person's ID number or user name to it so that new recruits can sign up in the correct team. But for that business, all web sites for all distributors are nearly identical. Internet guru's teach that it is extremely difficult to get one of these prefabricated web sites to the top of the search engines.
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  • Are you reliant on your web designer to keep your website in sync with activities elsewhere in your business, such as new product launches, price changes or marketing campaigns?
  • Do you find that the cost of paying your website designer to maintain your website is getting too high?
  • Are you frustrated that some of the content on your website is out-of-date or inaccurate?
  • Do you ever miss business opportunities by not being able to add timely or topical content in response to changes in your market?
    • If you answer "Yes" to one or more of these questions, you should use a CMS to update your website.

    What Are The Business Benefits Of A Content Management System?

    You will benefit by implementing a CMS for a number of reasons:

    Lower website maintenance costs
    The immediate benefit is financial. Updating your own website, rather than paying a website designer to make changes on your behalf, will save you money.

    Using a CMS usually incurs a fixed charge which does not vary with the number of changes you make. Therefore, the more you use your CMS, the lower the "per change" cost. When a website designer makes changes on your behalf, they will charge for each change and so the "per change" cost is never reduced.

    Using a Content Management System can reduce on on-going website costs.

    Timely and topical content
    A CMS enables you to make immediate changes to your website. Furthermore, many CMS’s provide you with the option of specifying a start and an end date for content, which means you can control exactly when something appears on your website.

    You might want to show certain content at a particular time of year, such as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the ne

    When Business Cards Aren't Enough: Unusual, Unexpected, and Uncommon Networking Tips
    There comes a time in every small businessperson’s life when common networking practices like handing out business cards, attending various meetings and schmoozing with potential clients only goes so far. Eventually, the same old techniques get overused to the point that they become insufficient.But how many times have you gained new business, created a great relationship or watched your website hits skyrocket because you did something unusual? Or uncommon? Perhaps even unexpected? Maybe you were on the right track.The following is a list of atypical networking techniques that will help boost business. WARNING: They will stretch your courage. They will test your expertise. And they will challenge your creativity. But when business cards aren’t enough, alternative ways to develop and maintain mutually valuable relationships are your ticket to
    cial. Updating your own website, rather than paying a website designer to make changes on your behalf, will save you money.

    Using a CMS usually incurs a fixed charge which does not vary with the number of changes you make. Therefore, the more you use your CMS, the lower the "per change" cost. When a website designer makes changes on your behalf, they will charge for each change and so the "per change" cost is never reduced.

    Using a Content Management System can reduce on on-going website costs.

    Timely and topical content
    A CMS enables you to make immediate changes to your website. Furthermore, many CMS’s provide you with the option of specifying a start and an end date for content, which means you can control exactly when something appears on your website.

    You might want to show certain content at a particular time of year, such as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the ne

    Google and The Science of Getting Rich
    Never in the history of the world have major creative forces combined and intertwined to create the ultimate money making opportunity for a global audience. There is no doubt that the Internet, Google Adsense Program and the Science of Getting Rich or The Secret mindset have leveled the playing field for the creation of wealth.The Internet and Google have created the ultimate get rich quick opportunity. These forces have been set in motion for the benefit of mankind and specifically for the individual who wants to get rich.Some of the pages from the Science of Getting Rich book by Wallace Wattles describes the Google opportunity 100 years before the creators of Google were even born. The history of Google is magical. It reads like a fairy tale. The story of Google is the story of individuals who employed the creative process that changed the world
    ch as Christmas or Valentine’s Day, or at a time that coincides with a particular event (the World Cup or a general election, for instance).

    Perhaps you have a series of events that run regularly throughout the year: a CMS could automatically remove the details of each event from your website as soon as it becomes out-of-date. This means you would not need to remember to update your website a specific times as the CMS would look after this for you.

    Using a Content Management System enables you to add timely and topical content to your website.

    Greater flexibility
    Once content is added to your CMS, it can be used in a number of places on your website. This means you can be more inventive with your website and present relevant content to your visitors in various ways.

    For example, you may have a News page, which includes all the news stories you have published, but also wish to show the three most recent news stories in a side panel on your Home page. Each time you add a fresh story to your website, the list of three most recent stories and the full list on the News page is updated automatically.

    Using a Content Management System means you can display content on your website more creatively, which will engage visitors and make your website more rewarding.

    Search engine success
    Regularly adding fresh content to your website will attract search engines. New content, which includes keywords and phrases relevant to your market, you will improve your chances of search engine exposure and this will produce a higher number of website visitors.

    Using a Content Management System to add topical content to your website will raise your site’s profile in search engines, which will encourage a higher number of visits to your website.

    Ignorance is bliss
    A CMS removes the need for you to understand the technicalities of creating web pages, while still enabling you to add rich content to your website such as formatted text, tables, images and links. By hiding this complexity, a CMS lets you focus on the content without needing to worry about its layout or appearance.

    If you were to update your website without using a CMS, you would need to purchase some suitable web editing software for your computer and develop specific web design skills.

    Using a Content Management System means you can update your website without needing to install specialist software on your computer or learn new technical skills.

    How up-to-date is your website? Are you missing out on the benefits of using a CMS to add fresh, innovative content to your site? Are you paying your website designer to make updates on your behalf and you would prefer to be self-sufficient?

    A Content Management System is an essential tool for many business owners and it can improve a website’s effectiveness by offering visitors timely, engaging content. Perhaps a Content Management System will help you transform your website... so your customers regard it as a valuable and vibrant source of information and you can depend on it as a regular source of business enquiries.

    Iceberg Internet provides content management systems for various clients. Contact us on at http://www.iceberginternet.co.uk for more information or to discuss your content management requirements.

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